10 February 2010

SUCCESS! BATTLER RIPOFF AVERTED BY INVESTOR WHO GOOGLED "BASKIN ROBBINS AUSTRALIA" BLOG


TO THE BASKIN BLOG:

We live in New South Wales, are a couple in our late 40s and I received a shock redundancy last September. The company I worked at for over 20 years used the financial crisis to clean out the oldies, as the GenYs would say. With a reasonable redundancy payout we thought a franchise business would be a good seachange for us. We've had the Baskins ice creamery around the Gold Coast when on holiday and figured it might work well near our home. We had several long discussions with (xxxxx name deleted xxxx) in the Baskins sales department but were finding them evasive in thier answers to our questions. Still we thought it might be a good idea, until we googled Baskins Robbins and found your blog.

At first we thought it exaggerated. How could a company continue to sell shops when so many failed? Why would anyone buy a Baskins shop only to see it worth half or less at the end of the five year agreement time? We talked to several shop franchise owners and every one asked if I wanted to buy THEIR shop! But they too were all secretive about the problems and performance guidelines.

Finally we spoke to a shop owner who also has a Subway shop. They compared the two companies to each other, and showed how much their Subway business had grown in value while the Baskins business was essentially worthless.

Your blog is a very good public service for new business people. While we wanted to get a Subway shop, the demand is very strong and only regional locations are available. So instead we settled on Boost Juice - and we start our training soon. The Boost Juice staff are helpful and open and we look forward to working with them.

02 February 2010

ASX ISSUES WARNING TO ALLIED BRANDS LTD CONCERNING EXCESSIVE SHARE DILUTION

The Australian Stock Exchange has contacted directors of Allied Brands Ltd (ABQ) and CEO Shane Radbone about the excessive share dilution that they along with other Australian companies have been engaged in over the last year.


Allied has issued almost 50% more shares with little growth in the company. Many of these shares have been used for operating funds due to the cash burn by the company, as well as director and management perks including below market loans.

THE 2008 ANNUAL REPORT SHOWED 92million shares issued. As of today, Allied Brands has issued 100MILLION SHARES since then, totaling now over 192million shares! AND borrowed almost $5million in highcost venture capital money from America. What have they done with all of this money?????? WHERE HAS ALL OF THIS ALMOST $25millon gone?

The shares in Allied Brands continue to decline - shares are now below .14 cents despite a desperate PR campaign with Gold Coast mates.

Clearly the ASX announcement is targeted at companies like Allied Brands Ltd., who have engaged in massive share dilution to keep the company afloat.


29 January 2010

ANOTHER AUSSIE IMMIGRANT WITH FAILED BASKIN ROBBINS SHOP - NO SUPPORT FROM ALLIED BRANDS ONCE THE "SALE IS MADE"! SHOP WORTH NOTHING NOW!

TRUE STORY FROM EX-BASKIN ROBBINS FRANCHISEE - PERTH
----------------------

How could things that are meant to be so good; could ever go so wrong?

Baskin 31 Robbins name is so synonymous with worldwide brand, famous, superior quality, happiness, fun, magical, adventurous or whatever you feel like associating it, every time you unite your taste buds with one of those extensive burst, heavenly exploding rich flavour of ice cream. We have to admit, the quality of ice cream it produces and the “31derful” selection is number one. We’ve seen too so many success stories and glamour which BR is capable of fabricating, especially in Japan and Korea. From customers’ perspective, all things seem cosy and enjoyable except for those coins or notes you have to hand in for the exchange of the short term delightful moments.

Being on the opposite side of the cashier counter is something totally different. Most of the time, doing business and enjoying ice cream don’t mix. As one of the ex-franchisees of Australian Baskin Robbins, I would not brag nor do I have the option of reaping profits from the shop I used to run. Profitable (read: healthy consistent profit margin) Baskin Robbins shops are obsolete in Australia. This phenomenon proves difficult for loyal BR followers to digest. How could things that are meant to be so good; could ever go so wrong? To try to explain whose fault is it will be prejudicial, yet the problems may remain, regardless of ‘he thinks she thinks’ syndrome or finger pointing cycle. We are talking about franchise’s reputation; particularly Baskin Robbins is hanging on the balance.

If I may discuss for the purpose of this article, there are several factors which contribute to the success/failure of a franchise business, in this case, strictly only for Australian Baskin Robbins and their corrupt parent, Allied Brands. (ABQ)

Let’s break down the factors that contribute to the failures:

1. Inexperienced Newcomers
The demographics for newcomers are usually but not limited to these traits: young, ambitious, new players in the market/industry, inattentive to details, and may have access to quite large sum of fund. Since they are inexperienced, their arsenals of weapons are theories from educational institutions, limited information from the franchisor, and some advices from the lawyers and accountants. Theories are good for trial and error in our case study or assignment in college or university, but in real life practices it is not mathematically correct; it is not always A + B = C. Just because you spent a quarter million buying the so called global brand doesn’t make you an instant millionaire. The cost of owning a brand new Baskin Robbins would equal to from $250,000 to $500,000. Yet most of the second hand store that are on sale usually much less - recently a BR shop here sold for less than $40K after the first owner paid over $300K! The number sometimes speaks for itself. It tells you how the business sort of going.

2. Indifferent Franchisor
It is harsh enough for franchisees to feel the sting of paying initial set up cost with 6 digits figure coming from the bank, on a loan or their lifetime savings. On top of that, 10% of hard earned, blood and sweat breaking turnover money goes straight to the franchisor pocket. The least a franchisee could or ought to anticipate from its franchisor if a genuine help is not an option, then a well spent advertising fund is minimum. Over the years, Allied Brands’ mismanagement, wrongful spending, and wastage are well documented and quite blatant. This is not something that new franchisees are expecting. Even though the overall business of all the franchisees is not performing well, the franchisor decided to go public in 2004 nevertheless. The cry for help from most of the franchisees are heard as whinging, immature, trouble maker, superficial, and what not. So much stories from past franchisees for investing the time and money which they never ever seen them back. From the beginning, they hardly want to do what’s best for the franchisees, instead, take a short cut in any way they could. The management never look in franchisees best interest when negotiating the rent with the landlord, choosing the site, doing research on customer’s response and feedback first as a potential new business in a new sites, new suburbs and new surroundings. Training is done in a manner of rushing (only one 3 days, in the USA the training is THREE WEEKS?), more on theories of the “Legend of Baskin Robbins” and how to pay royalty and ad fund correctly, and less on how to become successful franchisees and managing the shop and variety of challenges. It has been suppressed communication between franchisees for sharing of knowledge for fear of everyone finding the truth about Allied Brands mismanagement and ineffective & inefficient ways of proliferating Baskin Robbins franchise in Australia.

Our Franchise Business Manager changes often, I have several different ones every year. None have any idea how to run shop, their job is like collection agency asking where my payment to Baskin Robbins are coming and why I don't make them faster. They don't even know how to make a scoop of ice cream. Of course they don't stay as Franchise Business "Manager" very long because they see all failing Baskin Robbins shops all day and get many angry people in their face. It is a shameful job.

When you ask for operations assistance from Allied Brands, the blame is always on us - We have to check for our own mistakes, it is our faults that the business is not doing well, the scooping is too big, too many staff, not spending enough money for in-store marketing, spread more freebies to bring more customers, print more free stuff promotions, give away birthday or charities free ice creams, ridiculous more “buy one get one” discounts, calendars full of free and free and free and free and all the free ice creams in the world. If the product is so good, why are franchisees always told the best marketing is to give it away free?

3. Ruthless Fixed & Variable Expenses
Whether we made $1 or $1 million, there are some fixed expenses that need to be paid such as rent, electricity, royalty & ad fund, accountancy, staff wages & superannuation, cost of goods, insurance, etc. You still have to leave a budget for unforeseen stuff such as repair for the freezer, hot water system, in-store marketing, new uniforms, etc. The list can go on, in fact, when your business is not doing well, the expenses feel more burdening to bear. Western Power, Water Corporation, Westfield Group, Allied Brands, City Council, Federal Government, your accountant & lawyer, your staff, your relevant bank, all of them don’t feel sorry whether you make $1 for the whole year as long as you pay their fees. Once you put a clause that you have to be profitable enough as a condition of payment then they would go crazy. Allied Brands select my site and they say they have "big experience" at picking terrific locations. My site was at dead end in bad shopping mall, with rent 30% higher than Wendys shop with great location. Allied Brands in business to sell shops, not as partner with franchisees. They frankly don't give a shit about anyone.

4. No other Assistance
When you’re doing business, basically you are on your own. No such thing as a lifeline; ala Business 101. There is a Retailers Association as a country wide and also a state wide for retailers’ representation for legal and resolution matters also a government body called ACCC though just in case we stumble, but both bodies don't have any power. Cases like misleading, unconscionable conduct on the Trade Practices Act are impossible for small business owner and very money consuming because of the legal infrastructure to file a court session, hire solicitors, and pay red tapes. Justice is not free and could be very expensive in Australia. Unless it is plain and clear written in the contract then it is buyers beware.

My shop is gone. I have lost over $500k and several years of hard work trying to make a success with this brand. Maybe I did something wrong, but Allied Brands and Baskin Robbins can't ever explain what it is. They're now preparing to sell my shop again to some other poor migrant sucker.

How can this be allowed in modern country like Australia?

20 January 2010

DETAILS OF VC MONEY IN ALLIED BRANDS SHOW HIGH COST TO SHARE HOLDERS, MORE SHARE DILUTION, AND LIKELY BANK REJECTIONS

Allied Brands Ltd (ABQ) has made what they claim is a huge announcement about Venture Capital investment into ABQ. Details of the cash injection continue to reveal what share brokers have already been advising clients about ABQ - to run far away.

Venture Capital money is last resort, high priced money that ABQ has tapped when banks and other normal sources of operating capital have rejected more money for a company. DETAILS HERE of the Springtree investment show ABQ paying huge upfront fees of over $160,000, high interest on cash drawdowns, and perhaps other details not revealed by the company in their market statement. This isn't acquisition money - its operating funds!

Is Springtree going to install their own director on the board to watch where their money is going? How can $100k/month in cash be anything but more money to squander? Why is Allied Brands biggest competitor, Retail Food Group (RFG) comfortably making acquisitions with the huge cash flow normally generated by franchise service companies?

ABQ continues to show that they are clever at keeping outside cash flowing in, while franchisees continue to see profits decline and shops continue to close. Clearly the ASX market isn't fooled by all this trickery - as ABQ shares continue to decline. ABQ has seen over 50% share dilution in the last year, with profit forecasts continually missed by massive amounts, and squandered opportunities continue all while cash injections have been spent on management share loans and other insider perks.


16 January 2010

ALLIED BRANDS CAN'T FIND ANY MORE AUSTRALIAN SUCKERS, FINDS MORE DOUGH TO WASTE FROM US VENTURE CAPITAL

Allied Brands Ltd. (ABQ) management have been stunned to find out that securing more money to squander WON'T get their share price to go up!

After announcing that some suckers in America have dumped high-cost venture capital money into Allied Brands with THIS ANNOUNCMENT, the share price actually declined to .15 yesterday, with downward pressure again built into Monday's open.

More details are being sourced from insiders and will be available shortly.

13 January 2010

BASKIN ROBBINS AUSTRALIA BLOG WARNS OVER 25,000 AND SAVES INVESTORS MILLIONS!!!

The blog has gone over 25,000 visitors today. Many warned away, more and more reading every day. Thanks to those who keep the inside information coming.

11 January 2010

ALLIED BRANDS LOOKS TO AVOID PAYING PROMISED DIVIDEND TO SHAREHOLDERS IN EXCHANGE FOR MORE COMPANY DILUTION AND CASH FOR DIRECTORS

Allied Brands Ltd. (ABQ) has sent a hugely expensive mail out to current shareholders, offering them more shares in this failed investment rather than paying out their promised .05 dividend. This was a dividend for the last financial year, which they promised to pay out of THIS YEAR'S income because they had no cash to pay it properly.

The summary of this ill-fated idea is filed HERE.

The company has issued almost 60 MILLION new shares since this dividend was first promised at the beginning of the year. So the amount the company is committed to pay has increased by 30% - the cash raised by these new shares is long gone on company cars, bonuses, and increased management salaries.

This is clearly an indication that the company cannot afford the huge cash hit the promised dividend payment will extract from the dwindling cash available to the company. Insiders report that franchisee support jobs currently empty are not likely to be filled anytime soon due to the cash shortage.

And now this evidence that ABQ doesn't even want to pay their promised dividend!

And in the Allied Brands "after Xmas" sale, they've even promised a 10% discount on these reinvested dividends! In other words, this company is so desperate for cash they're willing to pay more than double the Reserve Bank cash rate.

For a company that first issued shares in 2004 at .45 cents, which are now at less than .17 and falling, what investor thinks handing these failed managers MORE MONEY would do them any good? You don't give a failed company MORE MONEY, you take it out. Averaging down is a sucker's play, as is the continued dilution of shares in this company just to raise more cash. With the 10% discount, the ex-dividend share price of Allied Brands should again dip below .12. And even at this price, it's too much!

You might do better flushing your cash down the nearest dunny!

05 January 2010

BASKIN ROBBINS SACKINGS RESULT IN WEBSITE GOING DARK?

As previously reported, Allied Brands Ltd. (ABQ) and senior managers at Baskin Robbins Australia sacked several middle managers late on New Year's Eve for unexplained reasons.

Since the lightning-like sackings, the Baskin Robbins Australia website has mysteriously gone walkabout. The site is filled only with a webserver placeholder, and the actual web address is no longer pointing at the right location.

Frantic calls were being made by senior Allied Brands management today in an attempt to locate the ex-marketing manager Sheridan Burke.

Seems Sheridan Burke is the password holder and listed contact for the domain name.







04 January 2010

MORE STAFF SACKINGS AT BASKIN ROBBINS A SOUR NEW YEAR'S EVE PRESENT TO FRANCHISEES

Allied Brands (ABQ) management handed out the greatest of New Year's presents to two Baskin Robbins staff on New Year's Eve - they were sacked!

The first was ANOTHER franchisee support manager,
Tony Easthaughffe, who has joined the revolving door of hired-and-sacked low level managers. He's been at Allied Brands barely six months according to reports, and has been widely ridiculed by franchisees. This comes on top of previous reports of other support managers leaving due to their job duty that requires them to lie to franchisees at direction of senior management. The only franchisee support manager of any tenure is Trent Graham, originally a director of ABQ and son of the disgraced Graham family, continuing family tradition. Another perk of senior management, it's been said.

The second casualty is
Sheridan Burke, the marketing manager of a one-person department that has a stunning string of failures including a TV campaign that featured embarrassingly bad Batman and Robin characters - a campaign that never actually shows the product, the kiss of death for a food company. The marketing position also has been a revolving door of comings and goings - while Burke lasted 18 months, her successor who was said to be grossly incompetent was at Baskin Robbins Australia a longer time only due to a rurmoured illicit relationship with other married management. Typically, the woman in an office relationship was sacrificed as she was, and the manager continued to collect his share bonuses and office perks. Burke replaced this sacked marketing manager, who replaced a previously sacked marketing manager, who replaced a previously sacked manager. . . the pattern of marketing failures is all too clear.

And after the so-called "big announcement" that Allied Brands is going to participate at the 2010 World Expo in Shanghai, they go into this event with NO COMPETENT MARKETING.

Franchisees also report the required audit of the advertising fund is being investigated by the ACCC for compliance with the code.

All of this comes on the last day of the year in order to end-run the new workplace laws introduced by the Rudd government. One of our reports however indicates that at least one of these sacked employees will be filing unfair dismissal actions in any case.

Franchisees are stunned coming off their worst year in history that Allied Brands continues to fail at their most basic business task, attracting and retention of support staff that directly affect shop operation and marketing!

25 December 2009

ALLIED BRANDS ACQUISITION TARGET BIG DAD'S PIES RUNS TO SIGN WITH RETAIL FOOD GROUP


Shock and anger swept the holiday offices of Allied Brands on Christmas Eve.

Despite insiders being told these last two weeks that a "big acquisition" of Big Dad's Pies would be announced by Allied Brands (ABQ) before year-end, CEO Shane Radbone and Tony Cavanaugh were both huddled in their offices eating shit sandwiches after Big Dad's announced their sale to Retail Food Group (RFG)!

Allied Brands has been desperately looking for another purchase target in part to justify more money raising and share marketing. Big Dad's was to provide them with that opportunity.

Big Dad's however, shocked by the flood of bad operational reports from ABQ franchisees (many of whom were visited by investigators working for the principals) preferred to protect their franchisees with a reputable company, Retail Food Group.

Big Dad's management, including Stephen Donnelly, were also said to be worried about Allied's proposal which included mostly shares in this tanking company - especially after they heard how the Awesome Water boys had been screwed. The RFG buyout is funded with cash and no tricky new share issues, unlike the ABQ "growth strategy" that has diluted shareholders by 50% in the last year as profits disappeared.

Read all the purchase details here:

It will be another bleak Christmas for Allied Brands management as they try to find a way to stem the cash burn now that their reputation has taken another massive hit.


23 December 2009

GOLD COAST BUSINESS MATES WORK FURIOUSLY ON SHARE PRICE RUNUP WHILE MANAGING DIRECTOR SELLS DOWN!


The Gold Coast Old Arseholes club are attempting to strongarm the price of ABQ shares with inflated press releases this week (including one claiming "exclusive coffee sales" for a world Expo in a country that drinks tea).

So working the phones furiously, the mates have managed to push the share price up a couple cents.

And who's shares are these?



WHY WOULD A HEDGES AVENUE LAYABOUT LIKE PETER GRAHAM BE SELLING DOWN SHARES HE PAID THREE TIMES THE PRICE FOR?

IT'S CALLED "LETTING THE NEW PUNTERS GET BURNED"

Buying shares from a company where management is selling
is a sucker's play.

22 December 2009

ALLIED BRANDS TARGETED IN ASIC CRACKDOWN ON INSIDER TRADING

Allied Brands Ltd. (ABQ) routinely has "suspicious" trading patterns prior to their so-called major announcements being made to the market.


This has included a sharp sell-off prior to their profit collapse - a collapse the company was denying in public and in press releases just prior to the announcement.

The ASIC today has announced a crackdown on such rogue trading practices.



21 December 2009

ALLIED BRANDS & DUNKIN DONUTS HIRE SPIN DOCTORS INSTEAD OF ADDRESSING FRANCHISEE DISASTER

Leading franchise news website BlueMauMau has this weekend reported that Allied Brands (ABQ) and parent Dunkin Brands, reeling from several Australian government investigations, have hired spin-doctors in an attempt to salvage their arses from this mess.



17 December 2009

KOREANS CONTINUE TO EXPOSE DUNKIN BRANDS AS WILLING ACCOMPLICE IN DUD AUSTRALIAN BASKIN ROBBINS FRANCHISE SOLD WITH RESIDENT VISAS

10 December 2009

CHRONICLE OF ALLIED BRANDS FALSE OR MISLEADING PRESS RELEASES CONTINUES!

Allied Brands Ltd. (ABQ) is again posting press releases in a vain attempt to get some pricing movement in their shares. This weeks press release from new press release shill Shane Radbone says the company has signed an agreement for Cookie Man expansion into Cyprus!

NOTABLE IN THE ANNOUNCEMENT? No hint of the "partner company" name, hence nothing anyone can check. Then the announcement goes on to "hint" at other "big deals coming". TYPICALLY VAGUE ALLIED BRANDS BULLSHIT!

The ASX and ASIC require public companies to adhere to a policy of "continuous disclosure" to the market. In the case of Allied Brands, it's "continuous hype" - ABQ is the diarrhoea of continuous disclosure.

Hopefully not as big as the "deals" for Bayswiss and Villa & Hut, both said to be near collapse with angry franchisees reportedly telling customers no new stock has been seen in weeks. Bayswiss was losing so much money that the previous owners, Freedom Home, GAVE the stores away to get this anchor off their books. Now they're on Allied Brands books, eating away cash and dragging the company down, down, down.

The announcement is also a lie in regards to the actual ownership of Cookieman shops in China, India, and other markets. Shops in those countries are majority owned by venture capital firms in India & China, with Allied Brands never having reached agreement for majority ownership with those parties. When the Indians and Chinese don't trust your company, you've clearly got serious problems. Check it out!

Here's a review of the other Allied Brand Lies told that have never come true. (Only the biggest ones are here, there isn't enough space for all of them):

===============

16 Apr 2008: Big announcement about Cookie Man International expansion. NOTHING HAS HAPPENED

12 March 2008: Says company has "undertakings or deposits" for 25 new stores to open by July 2008. ANOTHER STATEMENT NEVER HAPPENED They never tell investors how many stores are closing. Misleading, misleading.

3 December 2007: Says company will see "significant boost in store numbers in WA" in eighteen months. Says "we will increase number of Kenny's Cardiology stores to 18 over the next 18 months". The result after 18 months? FIVE STORES with TWO SHOWN AS FOR SALE.

This press statement also says Allied Brands is obtaining sites first to prove they work, and then finding franchisees. This hasn't happened. Results speak for themselves. Why are 40% of Kenny's Cardiology shops in Western Australia for sale? Don't they know the company is planning big expansion?

The "big expansion" also means Sydney, with 11 shops, has FIVE FOR SALE - ALMOST HALF THE FRANCHISEES TRYING TO GET OUT!

20 November 2008: Big press release telling everyone it would start Cookie Man shops in "at least three new countries by the end of 2008". They say "strong interest" from these countries would make them open there.


8 July 2005: This shows how long the history of misleading or wrong company statements can be. On 8 July 2005 Peter Graham announced ALLIED BRANDS WILL BUY WENDY'S. This never happened, the company never explained why, but Wendy's franchisees all realise their good profits were going to vanish if they were forced to be Baskin Robbins brand. Allied Brands also says in this press release that they have 88 Baskin Robbins stores open. To this day 88 stores have never been open at the same time. New ones open, and others fail.

Look at Australia Stock Exchange record on Allied Brands statements. Can you find one that ever comes true? NONE. LOOK FOR YOURSELF!

03 December 2009

ALLIED BRANDS FANCIFUL LIES HAVE NO BELIEVERS ANYMORE AS FIGURES PROVE TO BE MANIPULATED NONSENSE

THE DESPERATE ATTEMPT BY ALLIED BRANDS MANAGEMENT TO PROP UP THE SHARE PRICE HAS FAILED.
Why?

The continual torrent of lies and deception previously noted in their public statements is the likely reason. Who believes anything these people say?


Clearly not the market. Shares are down again today.


01 December 2009

ALLIED BRANDS ANNUAL MEETING - COMPANY LIES AND SPINS, ANGRY SHARE OWNERS CALL MANAGEMENT LIARS, ASK WHERE WENT ALL THAT CASH???

Despite the spin and press releases from Allied Brands Ltd. (ABQ) touting "strong sales" and "increased profits", angry shareholders yesterday called management on the lies and deceit of the last several years.

In one example, ABQ management said sales at Baskin Robbins had "strongly increased" by 12%. Since this is after a 25% across-the-board pricing increase forced on franchisees, clearly this shows that sales are actually tracking backwards.

A shareholder said the market has "lost confidence" in management after being told LIE AFTER LIE. Likewise another shareholder said that brokers had begun to see thru the lies told by the company, and a flood of negative information available about the company was being "covered up" by management. One example was that the number of retail locations predicted to be opened is never achieved by the company, going back five years. One shareholder called management's continually announced plans for new shops "fairy tales".

One director called a questioning shareholder a "dickhead" for pointing out how little detailed information was being released by the company compared to competitor Retail Brands (RFG). Management refused to answer any more of this shareholder's questions, threatening to eject him from the meeting.

It was also noted that the predicted per-share profit, still substantially below what was predicted for the YE June 30 2009, was now spread over almost twice the number of shares that had been dumped on the market.

Where did all this cash go? No one seems to know. The company refused to answer.

NO ETHICS - - THE CORNERSTONE OF ALLIED BRANDS!

30 November 2009

ALLIED BRANDS MASSIVE ICE CREAM PRICING INCREASES TAKE ANOTHER VICTIM - ALL BASKIN ROBBINS SHOPS IN THAILAND TO CLOSE IMMEDIATELY!

Allied Brands Ltd, (ABQ) who used a brief dip in the AU $ exchange rate to rape shop owners with a 35% price increase on imported AND domestic products, have seen this strategy take down 44 shops in one hit.

Baskin Robbins franchisor for Thailand, Centara today announced closure of all 44 Baskin Robbins shops in Thailand, with a loss of some 700 jobs.


Thailand Baskin Robbins shops have seen the same abusive price increases that have been imposed by Allied Brands in Australia. The result of this strategy is clear - - -

COLLAPSE OF THE CHAIN.

Australian franchisees have expressed horror that the ice cream pricing has been used to prop up Allied Brands corporate spending, company cars, lavish lunches, and corporate boxes at horse and car races. The closure of Baskin Robbins shops in Australia will now accelerate as the folly of this pricing abuse by Allied Brands becomes clear.



29 November 2009

BEN & JERRY'S ON THE ATTACK IN AUSTRALIA - BASKIN ROBBINS NO WHERE TO BE FOUND


American Ice Cream Powerhouse franchise Ben & Jerry's have this week arrived in Australia, with huge media hype and powerful, high-end products to match.

In stories about the new competitor, Baskin Robbins is NOWHERE TO BE FOUND! Relegated to the cheapie market alongside Wendy's, except that Baskin Robbins shops have massively overpriced product! Such is the "terrific job" done by Allied Brands for the 18 years they have driven this once-proud brand into the muck.

And note that Baskin Robbins has had two failed beachside locations at Manley. Clearly unable to compete even before the arrival of Ben & Jerry's.




26 November 2009

ALLIED BRANDS SHARE PRICE MANIPULATION CONTINUES?




With Allied Brands Ltd. (ABQ) shares continuing to slide in response to their inability to source ice cream for their angry franchisees, attempts are apparently underway again at the company to "prop up" the share price.

With shares trading at 13.5 cents the last two days (keep in mind these shares were originally issued at 45 cents), the share price rocketed up to 14.5 cents in early trading today.

ON 100 SHARES TRADED!

That's right, someone paid a trading commission ($20 or more) to trade 100 shares, worth $14.50.

This kind of shady dealing has occurred previously with Allied Brands Ltd. shares, usually in conjunction with some kind of bullshit announcement.

Once again the shoddy ethics of this company are on view for all to see. Korda Mentha partners, take notice!


20 November 2009

THE END IS NEAR FOR BASKIN ROBBINS AUSTRALIA AS STOCK DWINDLES


Franchisees today were shocked to be told that
Allied Brands Ltd and
Baskin Robbins Australia are
OUT OF VANILLA ICE CREAM.

This leaves the shops access to less than 12 flavours.

OUT OF VANILLA?
THE END IS NEAR.


17 November 2009

ALLIED BRANDS SHARES CONTINUE SLIDE AS ASX ACTS AGAINST ILLEGAL ACTIONS BY DIRECTORS

Despite massive open market Allied Brands Ltd share purchases (activity that accounts for most of the activity in the shares on the nominated dates) by Chairman and Director Lachlan McIntosh recently, the share price continues to collapse as word of the critical Baskin Robbins supply problems circulates from the franchisees to the general public.

A company like Korda Mentha is well aware of all the trickery and deceit that goes on by directors desperate to avoid a collapse of their company. Will Korda Mentha have any fiduciary responsibility to the franchisees and share holders when Allied Brands collapses? Korda Mentha partners have been blocked in accessing daily information about Allied Brands Ltd. on their company computers - a firewall that would do the Chinese communists proud! Information still is coming from these disgruntled partners who are witnessing the tarnishing of what was formerly their good name.

This collapse comes on top of court orders exposing more LIES by Allied Brands, which has been systematically withholding important information from the ASX that are leading to court sanctions against the Directors and senior Management.


10 November 2009

ALLIED BRANDS TRYING DODGY INVESTMENT COMPANIES FOR BAILOUT CASH - ASX AND ASIC AGAIN INVOLVED

In addition to Elders Corporate and Leadenhall VRG, management at Allied Brands Ltd (ABQ) and executives tied to Korda Mentha have been trolling for money at the most dodgy money lenders in Australia. Desperate to get more operating capital, Allied Brands is now talking to Tricom Futures Services P/L.

Tricom has been the subject of numerous ASX complaints and ENFORCEMENT ACTIONS. Recently the ASX Disciplinary Tribunal said of Tricom, "The Appeals Tribunal regards the actions of Tricom Futures as a serious contravention of the Operating Rules". What Tricom has been caught doing is "cooking the books". ABQ could teach them a thing or two about dodgy accounting.

Banned Tricom employee Peter Cameron is rumoured to be in on the scheme to secure more cash for Allied and sources inside claim he has been seen there with management. Cameron has been BANNED by ASIC and the ASX for stock manipulation of penny and illiquid shares, much like the situation at Allied Brands where shares are bid up at the close of the day. It's still being investigated by ASIC if his manipulations have extended to the bizarre trading pattern at Allied Brands Ltd.

And all while this nonsense is going on, executive management are attempting to lease new expensive cars from CARFLEET, already spending the recently-raised cash. CARFLEET is looking askance at the attempted finance of these new, unnecessary vehicles.

A big "hello" to all the blog readers at Korda Mentha. Note that your email is being tapped by your company, so send your tips from home!

04 November 2009

ALLIED "MEGA DEAL" COLLAPSES, ANNOUNCES INSTEAD JUNK "PURCHASE" OF ANOTHER FAILED COFFEE SHOP CHAIN AND MORE CAPITAL RAISING FOR OPERATIONS

As reported in SMART COMPANY, the "big deal" that Allied Brands claimed was being negotiated has failed to materialise. Insiders report that financiers necessary for this "big deal" rejected the idea after reviewing the poor state of Allied Brands balance sheet, with cash still bleeding to support crashed operations. This has included Elders Corporate, which reportedly rejected the deal earlier in the week.

Instead, Allied Brands purchased the parallel coffee shop/homewares division of Freedom Furniture, Bayswiss. Freedom, a SUCCESSFUL company with a much better offering than Villa & Hut, was so anxious to divest these coffee shops that they GAVE THEM to Allied Brands for NOTHING! This a huge turnaround from 2003, when Freedom Management said that "Bayswiss is number one growth vehicle". From that to giving the stores away to Allied Brands, the franchise garbage collectors of Australia. But for the Allied Brands formula, which is designed to overcharge, squeeze, crush, intimidate, and churn the franchisees instead of servicing them, nuturing them, and growing them, a failed chain of coffee shops is ripe for the plucking. Wait until the Bayswiss franchisees find out how much Allied Brands is planning to "overcharge" them for rebranding their stores. It's called Franchisor Rape, mates. Enjoy it!

So immoral has Allied Brands become that places like the Southport School are now ashamed to be in the company of these directors.

And Allied, embarrassed by the collapse of the "big deal" that they were touting, is now spinning this Freedom Bayswiss deal as a "great thing". It's a great disaster, that's what it is.

Buy one overleveraged, failed concept (Villa & Hut's 26 stores), combine it with another 13 failed stores so burdening Freedom that they GAVE them to Allied Brands so that could get these cash burns off the Freedom books, and announce to the world about your "big score" of 13 more junk operations, sucking cash from the company.

It's vintage Peter Graham bullshit. Staff can't even walk around the offices at the Gold Coast there's so much bullshit in the hallways. This will make the second "big deal" that Allied Brands has failed to close (the first being the insane Wendy's acquisition, which couldn't be funded even with money flying out of the banks).

The final hoot is Shane Radbone's claim that Allied Brands will be the home of "entrepreneurs who don't know how to franchise". IT ALREADY IS HOME TO PEOPLE WHO DON'T KNOW HOW TO FRANCHISE! Baskin Robbins failed operations (over a 15 year period) are testament to this failure!

Baskin Robbins promised 200+ locations in 2004. The number has hovered in the 80's for a dozen years or more, with more stores being lost just these last few weeks. When will Allied Brands learn how to franchise???

As always, victims are the franchisees for the Freedom/Bayswiss locations who will be told that they are "required" to rebrand and accept massive pricing increases from Allied Brands. The same immoral strategy that Radbone is now calling the "Franchise Services Division". The only service is to the pockets of select Allied Brands management, with the franchisees left to rot.


30 October 2009

ALLIED BRANDS FAILS TO PROVIDE "FLAVOUR OF THE MONTH" TO BASKIN ROBBINS FRANCHISEES -NOW FIVE MONTHS!

Baskin Robbins franchisees have written to confirm that Allied Brands, despite contractual obligations to franchisees and Baskin Robbins USA, have failed to provide the FLAVOR OF THE MONTH FOR FIVE MONTHS ! ! !

The FLAVOUR OF THE MONTH is the key to being different in the market for Baskin Robbins franchisees, and a programme going back SIXTY YEARS.


While Allied Brands staff including Trent and Daniele were telling furphys to angry franchisees about the missing flavours the first couple months, they have now stopped, knowing how damaged front-line management is when they continually LIE to the franchisees. As a result franchisees inquiries on this subject are just ignored by everyone from Peter Graham to Lachlan McIntosh.

Both of these directors know how to embellish the truth as well, as the LAST ANNUAL REPORT can confirm.

This flavour shortage, now compounded with reports of only 20 flavours available to the franchisees as summer arrives, has angered franchisees across the country and forced two NSW franchisees out! 31 Flavours is only a dream.

Allied Brands is now trying to scrape up cash by pretending to buy another distressed franchise system. Elders Financial, originally said to be ready to provide this cash injection, is now rumoured to have run away from what their financial analysts could see revealed as flushing money down the dunny.

PETER GRAHAM - WHERE IS THE FLAVOUR OF THE MONTH WE DON'T GET ANYMORE?


28 October 2009

TRADING HALT NOW BECOMES ASX SUSPENSION FROM QUOTATION - DUE DILIGENCE REVEALING MASSIVE PROBLEMS TO NEW SUCKER-INVESTORS!

ALLIED BRANDS LTD. on Monday asked for a "trading halt" pending an announcement on an acquisition - the announcement to be made by open of trading this morning.

Little surprise to those inside the company that this was another LIE by the company, and now the ASX has suspended quotation in the shares. The company says they need "more time".

Over 2800 "hits" on this website since Sunday night indicates that the corrupt actions of this company and parent Dunkin Brands are getting widespread coverage and making it all but impossible for ABQ to continue the pyramid-type actions they have been engaged in. The widespread flight by Baskin Robbins and Cookie Man franchisees, as well as the continued CASH BURN by ABQ (with huge bonuses being paid to non-performing management) is now seriously being investigated.

The ASX already has several concurrent investigations underway, as does the ASIC.

The biggest question - why was so much cash needed a few months ago to buy an all-but-bankrupt "Villa & Hut"? Where did all the cash REALLY go? And when is the company going to disclose the full nature of legal actions against Peter Graham & David Graham, for which the Allied Brands has massive liability?

More lies by Allied Brands, - is anyone surprised?



27 October 2009

ALLIED BRANDS CALLS TRADING HALT FOR "NEW ACQUISITION"

ALLIED BRANDS (ABQ) has asked the ASX for a trading halt while it can work out details of a proposed acquisition.

Details of the acquisition strategy and their use of Korda Mentha can be found here:


Wonder if they've spoken to the ripped-off ex-owners of "Awesome Water".

Had an interesting chat with several staff at Leadenhall VRG in Adelaide this arvo. They were very chatty indeed. . .

More soon. ..

22 October 2009

AND THE ALLIED SHAREPRICE COLLAPSE CONTINUES. . .


A SUITABLE PUNISHMENT FOR LIARS, AND THOSE THAT EMPLOY OR INVEST IN THEM.

20 October 2009

ALLIED BRANDS MANAGING DIRECTOR TIED TO DISGRACED COLLAPSE OF SUPER GP - CALLED LIAR BY QUEENSLAND PREMIER!


The spectacular collapse of the Gold Coast SuperGP race this coming weekend has tied disgraced Allied Brands Ltd. (ABQ) Managing Director Peter Graham to fired former MP Terry Mackenroth and seen both accused of lying to the Queensland Government by Premier Anna Bligh.

Graham, who has overseen Allied Brands while it is actively investigated for insolvent trading, sale of visas & dud franchises to Korean and Chinese migrants, and ASX violations related to continuous disclosure, is a director alongside Mackenroth on the Gold Coast Indy Partnership, the organisation now implicated in the Super GP fiasco and loss of millions in state funds.

Bligh is quoted in THE AUSTRALIAN as saying

"It would seem that the A1GP simply lied, that they deliberately misled. Right up until Friday they were giving assurances that this race would go ahead," she told reporters."

"When you're dealing with people like this, it's very hard"

"These are people who frankly I think acted in bad faith, and I would recommend anybody else who might be dealing with them anywhere else in the world to take great caution"

"These are not people you can trust."

Baskin Robbins, Cookie Man, Awesome Water franchisees along with Allied Brands shareholders would agree - Bad Faith is a standard of operation for Allied Brands.

The SuperGP website still claims the race begins "In 2 Days".

The Queensland Police and Queensland State Auditor have opened a criminal investigation into the collapse of this event, and possible criminal charges against those responsible including the board and directors, apparently including director Peter Graham. Mackenroth has already been bounced from the board in disgrace.

Perhaps this will spur the current investigations into getting some of these crooked companies shut down.

Peter Graham has been actively attempting to cash out of Allied Brands (according to filed ASX reports) since the last annual report showed a massive miss despite his assurances of profits to the market and press.

16 October 2009

ALLIED BRANDS RAISES MORE CASH WITH CUT-PRICE SHARE ISSUANCE. WILL THE CASH BLEEDING NEVER STOP?

FROM THE ASX 3B FILED 15 OCTOBER



This ASX disclosure, filed Thursday, shows now "sophisticated investors" won't pay more than $0.1285 per share.

Expect to see the current market price to collapse to this new level, or below.

The ASIC is now charged with questioning why the company continues to need so much cash to fund operations!

15 October 2009

ALLIED BRANDS (ABQ) THE COLLAPSE CONTINUES WHILE REST OF MARKET SKYROCKETS

"SOPHISTICATED INVESTORS" were recently offered "discounted shares" in Allied Brands Ltd. (ABQ).


What kind of lies were these "sophisticated investors" told?

These shares should NOT be confused with those sold to Breville heir Barbara O'Brien and ex-vacuum salesman Tom Krulis. These people were sold shares, but given lucrative "executive" jobs as compensation for their good names. Which are rapidly being tarnished and trashed by their association with this company.

THE COLLAPSE CONTINUES!

13 October 2009

AMBUSH NEWS REPORTERS LOOKING FOR LACHLAN MCINTOSH, TOM KRULIS, & FRANZ MADLENER



A producer from ambush news programme "Today Tonight" has been attempting to contact Korda Mentha, Lachlan McIntosh, Tom Krulis, and Franz Madlener about the goings-on at the failing Allied Brands Ltd. (ABQ).

Should be fun when they catch up with them, and start asking the tough questions while they run for their cars!



08 October 2009

CONVERSATION REPORTED FROM ALLIED BRANDS SWITCH BY ABQ EMPLOYEE THIS A.M.

"Good morning, Allied, xxxxxxx speaking"

"My name is xxxxxxx, I'm a shareholder, I'd like to speak to Peter Graham"

(Remembering her instructions), "I'm sorry, Mr. Graham isn't available, can I take a message?"

"How about Shane Radbone?"

"I'm sorry, they're all out at the moment - can I take a message?"

"Yes, tell Peter Graham to shut up all these internet message blogs, they're killing my investment".

"I'll give him the message".

CLICK


07 October 2009

WENDY'S EMPLOYEES MOCK BASKIN ROBBINS AND ALLIED BRANDS

After seeing the continued collapse in Allied Brands Ltd. (ABQ) shares, today in a market up by over 2%, we were surprised to receive an email from a Wendy's Ice Cream management employee. They say:

"Wendy's management is in fits of laughter day after day, as more and more failed Wendy's staff appear as Allied Brands and Baskin Robbins employees".

"There is a reason these people like Cavanaugh and Radbone no longer work at Wendy's, Australia's largest ice cream company. We were happy to see them go, relieved they're gone, and even happier to see them destroying our competition".

"Keep up the good work".

Thinking this another Allied Brands management trick, we note the address on the email was from 150.101.248.21. Even the competition has noted the management stupidity at Allied Brands!

05 October 2009

RFG CEO TONY ALFORD BUYS HIS SHARES EVEN AFTER RUNUP! PETER GRAHAM SELLS ABQ AFTER COLLAPSE!

HERE'S THE DIFFERENCE BETWEEN QUALITY MANAGEMENT AND FAILED LIARS:


TONY ALFORD, Retail Food Group Ltd. (RFG) CEO - BUYING SHARES

PETER GRAHAM, Allied Brands Ltd. (ABQ) (mis)Managing Director - SELLING SHARES

What better signal to the market about the direction these companies are headed? Selling your own shares as the company collapses around you isn't a good signal to the market or your Gold Coast mates, Peter.

01 October 2009

ABQ MANAGING DIRECTOR RUNS OUT, CASHES OUT, ON LOUSY ANNUAL RESULTS

On the heels of of another failed year for Allied Brands Ltd (ABQ), managing director Peter Graham is apparently being shown the door by other management - and is cashing out at a huge loss on his way out.

After close of trading today, Graham revealed he's been selling off big.


Note in this announcement the massive number of options held by Graham and his family that expire very soon - options that are totally underwater due to the company's collapse and continued huge cash burn. No one knows why these options were "awarded" by the company, but the price has never even been close. How can it, when stores continue to open, fail, and close?

With the company diluting shares even further this week, issuing another 5million at 14+ cents, the Grahams have clearly signaled that the share price can only go down from the current .155 cents, and are running for the door now.

Graham has clearly lost the support and respect of his fellow directors, who like the franchisees blame Graham, his son, and brother David for the failure of brands Baskin Robbins and CookieMan.

Note also the annual report (page 71) acknowledges that the Graham brothers owe hundreds of thousands (over $320,000) to the company for a failed defense and settlement for their actions as directors--apparently more abuse of franchisees. This legal action was not covered by the company's insurance--as the annual report notes, director's insurance does not cover acts of "bad faith". This debt was not disclosed previously by the company, nor apparently did the auditors know about the debt. The ASIC is investigating this "oversight" along with other misleading statements made by the company.

It was Peter Graham that continued to tell the market the company was "on track" to a $6million to $7.5million annual profit when just weeks later the company so spectacularly missed these numbers and continues to bleed cash on a massive scale. So short is cash that the company is no longer providing Baskins franchisees with their "Flavour of the Month". They apparently can't afford to stock these additional flavours!

The Grahams have driven this company into a ditch - for the third time. Dunkin Brands has signaled it's time for these failed businessmen to go - even as the rest of the weak management team tries desperately to stem the huge cash burn that spells doom in the next few months.


25 September 2009

FRANCHISEES CONFIRM - ICE CREAM SHORTAGE DESTROYS BRAND MARKETING AND DISRUPTS SCHOOL HOLIDAY BUSINESS!

Franchisees have been writing in to advise that Allied Brands (ABQ) management is in crisis mode as the ever-popular "Flavour of the Month" is missing FOR THE SECOND MONTH IN A ROW!

The Baskin Robbins Australia website has been stripped of all mention of this standard promotional tool, while the Baskin Robbins USA (and Japan, and China, and India, and Saudi, etc) all feature the "Flavour of the Month" as the #1 promotion demanded by customers.

Franchisees in Australia also report that they have been plagued with an ice cream shortage for all the flavour range for the last few months.


Much of the huge debt shown in the Allied Brands Ltd. annual report is apparently owed to parent company Dunkin Brands and Baskin USA. It's likely that in an attempt to get repayment of these debts, the USA is now standover man and withholding shipments of this essential product to Australia.

An Allied Brands email sent to field staff (posted here) essentially tells staff to "lie" to the franchisees about the nature of the shortage. It suggests that owners be told that "shipping delays" are the cause of the shortages. Field management for this brand has seen continual turnover in staff, with some in and out of employment in weeks, due to their job requirement to lie to the franchisees. One report has said a standing response to any complaint is that "you're the only one" to have the complaint. Apparently management doesn't realise that franchisees all speak on a regular basis.

Only one field staff member remains in place, the son of Managing Director Peter Graham who was previously being groomed for a senior management position but has proven to be stupid and is ignored by most.

24 September 2009

SHARE MARKET ANALYSTS POINT OUT MORE DODGY FACTS IS ABQ ANNUAL REPORT!

A share market analyst specialising in the fast food industry has written with his take on the financial statements produced to the market for the year ending 2009.

His take - "smoke and mirrors".

Some of his observations include:

a- Acquisition of Villa & Hut is resulting in massive losses for the company and contributing to the cash burn.

b- The payment of a dividend is nonsense under the current situation. Ploughing this half-cent a share into marketing for the core brands (Baskin Robbins, Cookie Man) would result in far more longterm return to shareholders. The dividend is part of the "smoke and mirrors" strategy however, used when you're more interested in bringing in new "sucker" money instead of increasing shareholder value.

c- Most of the money brought in by the last float (said to pay for Villa & Hut) went instead to operational costs and bonuses for management. The continual attempts to bring in new money are clearly reaching an end.

d- The ASX is currently investigating company statements to the market, which were clearly misleading regarding the financial performance going into the year-end. It 's obvious to even the casual observer that disclosure of the massive profit collapse would have made raising more funds impossible. Several of these new shareholders (several who are well-known investment players on the Gold Coast and don't take kindly to company furphys) have lodged complaints with ASX and ASIC regarding these (Peter Graham) and (Shane Radbone) statements to the market.

e- Shane Radbone is being used as a patsy by other management to "take the heat" for the company's lies. What skills does a mediocre ex-AFL player, with no education in business or finance, bring to Allied Brands other than a fall guy? Has anyone explored his "dirty hands" with the Quiznos fraud? Wonder if he knows that gaol time can be earned for signing off on lies?

f- There is no allegation that anyone at Allied Brands has had any involvement in the murder of Sydney standover man and business manager Michael McGurk.

Keep up the good work!

19 September 2009

[단독] 배스킨라빈스 본사 횡포 `도 넘었다`



한 마트 내에 두 곳의 점포를 내주는가 하면 점포이전을 거부하면 사업포기를 요구하는 일도 빈번합니다.

특히 재계약 시점에 1천만원이 넘는 기계구입 등을 권유해 가맹점주들의 원성이 높아지고 있습니다.

유미혜 기자가 취재했습니다.

< 기자 > 일산의 한 대형마트 4층에서 배스킨라빈스를 운영하고 있는 김모씨.
올해 4월말 본사에서 같은마트 1층으로 이전할 것을 요청했다고 말합니다.

이전을 위해서는 7천만원이나 되는 리모델링비와 마트 보증금 1천5백만원을 추가로 내야 해 김씨는 기존 장소에서 영업을 하겠다고 본사측에 알렸습니다.

김씨의 계약기간은 2010년 1월까지였습니다.
하지만 한달도 채 안된 5월초, 이 대형마트 1층에 배스킨라빈스 매장이 새로 문을 열었습니다.

본사 직원이 점포를 낸 것입니다.

< 인터뷰 > 김모씨/ 일산 배스킨라빈스 점주

"이 마트 1층에 배스킨라빈스 투점(2호점)을 내줬어요. 그것도 (배스킨라빈스) 본사 직원 것을요. 말도 안되죠"

< 브릿지 > 지금 제가 서 있는 이 대형마트에는 배스킨라빈스가 두곳이 있습니다. 한곳은 4층, 한곳은 1층에 있습니다.

하지만 이같은 행위는 위법일 가능성이 큽니다.

< 독점규제와 공정거래에 관한 법률 > 2조3호에 따르면 `가맹계약기간중 가맹점 사업자의 영업지역 안에서 가맹점 사업자와 동일한 업종의 자기 또는 계열회사의 직영점을 설치하는 행위를 금지하고 있습니다.

< 인터뷰 > 김만환
공정거래위원회 가맹유통과장
"만약 정보공개서 또는 가맹계약서에 영업지역을 보장한다는 내용이 있음에도 불구하고 가맹본부가 이를 지키지 않을 경우에는 가맹사업법 위반행위가 되고, 그에따라 시정명령이나 과징금 부과 조치가 가능합니다."

배스킨라빈스 정보공개서에도 이같은 규정이 나와있습니다.

6조 영업지역 보호조항을 보면 "가맹점 사업자가 영업지역 재조정에 대한 동의를 하지 않을 경우, 계약기간 동안 영업지역 내에 다른 가맹점을 설치하지 않는 것을 원칙으로 한다"고 나와 있습니다.

배스킨라빈스의 가게 이전권고는 전부터 문제가 돼왔습니다.

경기도에서 배스킨라빈스를 운영했던 이모씨.

장사가 잘 되고 있는 가게를 재계약을 할 때 본사측에서 갑자기 이전할 것을 요구했다고 말합니다.

하지만 이씨는 본사의 지시를 거부했고 그 결과 사업을 접을수 밖에 없었습니다.

< 인터뷰 > 이모씨/ 전 배스킨라빈스 점주

"핵심상권에 있었어요. 그런데 그것을 자꾸 이전하라고 요구하더라구요, 본사에서 이전을 안하면 재계약을 안해줘요, 전 10월 중순쯤 사업포기각서를 쓰고 결국은 폐업을 했는데 그 자리에 다시 배스킨라빈스가 들어왔어요. 이전을 해야만 하는 상황이라면 할 수 있지만 전혀 이전해야할 상황이 아님에도 불구하고 점주를 바꿔버린단 말이에요"

이처럼 가게를 이전해야 재계약을 해주는 것은 가맹점주들 사이에서는 공공연한 사실입니다.
하지만 의무 계약기간인 3년이 지난 뒤 이같은 이전 지시나 기계구입 등을 요청하고 있어 어쩔수 없이 막대한 비용을 들여 가게를 옮기는 경우가 많습니다.

대구에서 배스킨라빈스를 운영하고 있는 나모씨도 같은 경우입니다.
본사 측의 점포 이전 지시에 어쩔수 없이 가게를 옮기면서 당시 2천만원이나 되는 기계를 구입할 수 밖에 없었다고 말합니다.

< 인터뷰 > 나모씨 /대구 배스킨라빈스 점주

"이전 확장할 때 하드락 기계를 넣으라고 하더라구요, 그 장비가 2천만원 정도 한다고 하는데 이전할 때는 하드락 장비를 무조건 넣어야해요, 안넣으면 이전이 안되거든요. 저는 확장이전이 말이 안되는게 앞면이 12미터고 매장이 25평인인데, 아이스크림가게가 25평이면 굉장히 큰거 아닙니까"

현재 배스킨라빈스 본사는 가맹점에게 평균 3년간 운영할 수 있도록 계약을 해주고 있습니다.
3년 이후부터는 1년씩 재계약을 하지만, 5년이 지나면 짧으면 3개월마다 계약을 다시합니다.
본사가 이전을 권하는 데에는 가맹점의 경쟁력을 향상시키기 위한 것도 있지만 자리를 옮길 때마다 리모델링비 등 추가수입이 생깁니다.

하지만 김씨나 이씨가 수억원을 투자한 사업을 그만둔 진짜 이유는 다른데 있었습니다.

막대한 비용이 들어가는 기계를 본사측에서 지속적으로 구입하라고 권유했던 것입니다.

< 인터뷰 > 김모씨(일산 배스킨라빈스 점주)
"가게를 옮기라면 옮겨야 하는거고 장비를 바꾸라면 바꿔야 해요. 쇼케이스도 보통 하나에 천만원씩 하는데 그런 장비를 또 바꾸라고 해요. 저희는 케익이 안나가는데도 불구하고 일주일에 한두개 나가면 잘 나가는 거거든요, 그런데도 케익냉장고를 바꾸라고 하고.."

실제 본사의 기계 강매에 대해 가맹점주들은 장사를 계속하기 위해 어쩔 수 없는 현실로 받아 들이고 있었습니다.

하지만, 정보공개서를 보면 본사의 기계만을 쓰도록 규정하고 있어 어쩔수 없이 구입할 수 밖에 없습니다.

문제는 기계값이 시가보다 터무니 없이 비싸다는데 있습니다.
< 브릿지 > 지금 보이는 이 계산기의 가격은 5백50만원입니다. 시중에서 판매되는 가격보다 두배나 비쌉니다.

휴지통 하나만 38만원입니다. 다른 장비의 단가들도 상상을 초월합니다.

아이스크림 쇼케이스(KCKDC-87V)가 1천1백만원, 하드락 요거트 머신(STONE ICE 1000 COLD)이 1천3백만원, 아이스크림 저장고(대)는 1백50만원, 제빙기(50KG) 2백30만원, 빙삭기 1백70만원입니다.

전자저울 38만원, 믹서기도 160만원이나 되지만 여기에 10%의 세금까지 붙습니다.
하지만, 상당수 가맹점들이 본사의 눈치를 보며 기계를 구입하고 있는 것이 현실입니다.

이에대해 회사측은 A/S와 관리비용 등이 들어가기 때문에 가격이 비싼 것이라고 설명합니다.

같은 마트 내에 점포를 내준 것에 대해서는 그런 일은 없을 것이라며 그곳이 어디인지를 오히려 반문합니다.

< 전화 인터뷰 > SPC그룹 관계자
(한 건물안에 배스킨라빈스를 두 곳을 내줬는데 그래도 되나요?")
"똑같은 브랜드를 두개 내줄 수가 없죠. 어디가 그렇죠?" 그게 한 건물내에 두개가 나갔다고 하면 양해없이 나가지는 않았을 텐데요, 양해없이 나갔나요?"

하지만, 회사측은 20일 기자와 만나 4층 점주가 1층으로 가지 않겠다고 해서 1층에 점포를 내준 것이라고 해명했습니다.

한편, 배스킨라빈스를 운영하고 있는
비알코리아의 본사인 SPC그룹은 가맹점 확장을 통해 큰 수익을 내고 있습니다.

지난 2005년 매출 1조 돌파, 점포수 2천5백개를 달성했고 지난해는 매출 1조8천억원, 점포수 3천3백개까지 급성장했습니다.

올해는 매출 2조에 점포수 4천개까지 기대하고 있습니다.
< 클로징 > SPC그룹의 홈페이지를 보면 `윤리경영`이라는 말이 나옵니다.

식품문화를 선도하는 기업이 되기 위해서는 가맹점주들에게 잊지 못할 상처를 주고 있지는 않은 지 돌아봐야 할 때입니다.

17 September 2009

호주 베스킨라빈스 - KOREAN PEOPLE MOBILISE TO NOT BE VICTIMS FROM ROGUE FRANCHISOR BASKIN 31 ROBBINS IN AUSTRALIA!


호주에서 멍들고있는 배스킨라빈스 !



호주에서 스타벅스라는 메이져 브랜드가 좌초한 사건에 대해 다룬바가 있는데, 이번에는 세계적인 아이스크림 프랜차이즈의 대명사라 손꼽히는 배스킨라빈스의 멍들어가고있는 현실에 대해 한번 다루어볼까한다.

배스킨라빈스(Baskin Robbins) 는 전 세계에 무려 5천개 이상의 점포를 거느리고 있는 메이져 아이스크림 체인으로 특히, 미국을 제외한 각 국가별 매상에서 한국이 단연 1위를 차지할만큼 한국에서는 특별히 대단한 지위를 확보하고 있는 고급(?) 아이스크림 브랜드라 할 수 있다.

자, 이런 세계적인 아이스크림 브랜드인 배스킨라빈스의 호주에서의 현실은 어떠할까?

중요한 현실은 이러한 브랜드 매력도가 호주에서는 동일하게 먹혀들지 않는다는데 있다.

로케이션의 문제라고 볼 수도 있겠지만, 대체적으로 배스킨라빈스라는 글로벌 브랜드 자체의 매력도나 호감도가 이곳 호주에서는 그리 대단한 것이 아니며, 비교적 더운 날씨에도 불구하고 아이스크림 가게가 문전성시를 이룰 정도로 '아이스크림' 이 인기가 있는 것은 아니다.

14 September 2009

ALLIED BRANDS ANNUAL REPORT - ANALYSTS CONFIRM AMPLE EVIDENCE OF IMPENDING DOOM

A leading financial share market analyst has confirmed key items buried in the summary annual report for Allied Brands Ltd. (ABQ) show continued evidence that franchisees are failing in large numbers. This is especially true for the Baskin Robbins and Cookie Man brands, where years of franchisee abuse has made these shops virtually impossible to sell.

Note 3 in the Report has $559,000 for "provision for doubtful debts". This is primarily franchisees who are being "propped up" by Allied Brands so they can cover up the reality of these shops. Shop owners are being pressured into signing deeds to secure these loans - loans that Allied Brands knows in their reporting that will never be paid!

Insiders also confirm that cash reserves are dropping dramatically.

More store closings have occurred recently, and more are coming. The once strong brand presence in Perth by Baskin Robbins has gone pear shaped - from 19 shops to less than 10, with others for sale (but unsellable).

Likewise the Villa & Hut shops were clearly not making money for founder Franz Madlener, and because little due diligence was done by Allied Brands the full impact of the cash-draining operations are now being realised. Madlener has been cut out completely of any real management responsibility as he is seen as a weak and ineffectual manager.

QUESTION: IS HACKETTS GOING TO PUT THEIR REPUTATION AND BUSINESS ON THE LINE BY SIGNING-OFF ON THIS KIND OF REPORT?

07 September 2009

AUSTRALIA BASKIN ROBBINS FAILURE RATE OVER 5 TIMES GREATER THAN AMERICAN OR KOREAN OR JAPANESE B-R SHOPS

In a recent publication, the continued collapse in Allied Brands ability to select Baskin Robbins franchisees and locations continues to be exposed.

In the USA, Baskin Robbins home market, the SBA-tracked failure rate is a commendable 7%. (Click here to read)

In Australia, the failure rate has been a staggering 37% the last few years.

This includes all the Baskin Robbins shops that have technically failed (franchisee ejected or walked away or deported back to Korea) although Allied Brands continues to pretend to operate them, at a stunning loss.

The current annual report shows a staggering $3,700,000 in "Assets Held for Resale", a ten-times increase from last year. These are failed Baskin Robbins shops, unsold Baskin Robbins shops, and shops that Allied Brands is running under (horrific) management and massive cash burn. The big question - how are failed shops, and shops no one wants worth ANYTHING? If this asset was valued properly, Allied Brands likely would be showing a huge loss.

Franchisees uniformly point to the gouging by Allied Brands for the imported ice cream, and were stunned to read that despite the published reasons for this cost increase (exchange rate fluctuations), the annual report shows a profit to Allied Brands of $247,000 on foreign exchange trading! As the primary international purchasing done by Allied Brands is only to supply the Baskin Robbins brand, this report proves conclusively that Allied Brands were (and continue to) be systematically lying to the Baskin Robbins franchisees, grossly overcharging them during an economic downturn, all while pocketing a huge bonanza and giving massive bonuses to the managers involved!

An unconscionable action generating profits that still couldn't stem the massive losses caused by Baskin Robbins management's horrific decisionmaking!

One would think that chairman Lachlan Mcintosh, a director at bankruptcy firm Korda Mentha, would recognise dodgy accounting that is regularly exposed in failed companies. What's being done isn't just walking a fine line, it's well over the line of propriety and continuous disclosure required for public companies.

The "cover up" of this massive failure rate is just one of the lies of omission being told in the Allied Brands annual report. It is these lies from the company that are the subject of reported shouting matches between auditor Hacketts and the company. And now a new "financial controller" --- with no word on what became of the previous one. Perhaps starting to realise that these lies, under investigation by the ASIC and ASX, are what are known as "indictable offenses" that will result in gaol time. To the last financial controller, or to the new one? Or both?




04 September 2009

ABQ HIRES NEW CHIEF FINANCIAL OFFICER - WHERE DO THEY FIND THESE MANAGEMENT JOKERS??

In a desperate move to slow the cash burn that will likely take Allied Brands over the edge soon, the directors has come up with a brilliant idea - to hire a CFO that has a suspicious history at failed companies as well as mysterious hirings followed by resignations.

Could Allied Brands not find a miracle worker? Or is this more "smoke and mirrors" designed to fool their Gold Coast mates?

The company press release touts the new CFO's "History and Experience. His history of senior executive positions has seen this wonderful list of accomplishments:


VOYAGER GAMING (MYSTERIOUS SHORT-TIME EMPLOYMENT)

Another brilliant "mates" appointment by the Allied Brands board of directors! This guy is exactly the kind of big bikkie pretender that will love the "Allied Brands Ltd" on his CV as he calls in the administrators. Wonder if he knows what's he's about to be told to do?

03 September 2009

RESULT OF ALLIED BRANDS PURCHASE OF VILLA & HUT? UNDERSTAFFING, BAD QUALITY, HIGH PRICES, BLOODY TYPICAL

The results of the Villa & Hut acquisition by Allied Brands (ABQ) is already becoming apparent.


Good onya, Allied Brands! More happy customers!

WHERE IS ALL THE CASH? HOW CAN ABQ PAY THE PROMISED DIVIDEND?

The Allied Brands (ABQ) annual report evaluations are starting to come in.

The big question -

WHERE DID ALL THE CASH GO?



The "cash on hand" dropped from $4.1M to $2.7M - AFTER management announced they had raised an ADDITIONAL $1.4M under the guise of purchasing Villa & Hut.

This confirms that at the time of this additional cash-raising, the company was essentially OUT OF CASH. Was ABQ "Trading While Insolvent" prior to this?

Further analysis is underway to answer this question.

However with the company clearly continuing to bleed cash, franchisees from Cookie Man and Baskin Robbins, both dependent on company supply of product, have expressed continuing fears that stock shortages currently being experienced will grow worse as the company enters the busy season. They company is starting the financial year with much less cash than last year - a year that saw record product shortages for franchisees during the busiest trading season.

Meanwhile, the company has promised to pay another dividend from cash it doesn't have! This was a desperate attempt to smokescreen the market. Clearly with the collapse in share price the analysts have seen thru this stupidity and advised accordingly.

WITH 165 MILLION SHARES OUTSTANDING, THIS SO-CALLED DIVIDEND WILL COST THE COMPANY $819,720!

WHAT KIND OF NONSENSICAL ECONOMICS IS THIS?

31 August 2009

LIES, LIES, and DAMNED LIES - ALLIED BRANDS ANNUAL RESULTS SHOW COLLAPSE IN BASKIN ROBBINS BRAND, HUGE MISSED PROFIT FORECAST

Peter Graham, Managing Director Allied Brands Ltd. (ABQ) said on 22 June 2009 that "the company reaffirms the current forecast net profit before tax of a range of $6.0m - $7.0.m remains on foot". Also what he told to the Rivkin "Stock Bullshitter's Report"

And reaffirmed again on 31 July by Peter Graham.

Preliminary results show actual results of $2.9m.

A MISS OF OVER 50%

Just 11 August (six weeks after the financial year closed) Graham also told the ASX, who is still investigating the massive volume in share trading, that "The Company is not aware of any reason to think that the Company may record any material abnormal or extraordinary profit or loss for the full year ending 30 June 2009".

This was clearly a lie to the ASX!

Not only did the company miss by 30%, it in fact showed huge abnormal losses for the year.

Sorry, this was TWO LIES.

The statement also shows a complete collapse in the Baskin Robbins and Cookie Man brands. While claiming a 6% same store growth figure, this is after shops were forced into 25% pricing increases due to failures in the company's foreign exchange hedging program. (By "failure", it's said that despite promises to the shareholders this was NEVER done!).

This after they "rode the tail" of Retail Food Group (RFG), who posted REAL sales increases, REAL profits for their franchisees, and RETIRED debt. Something Allied Brands has spectacularly failed to emulate.

Ok, THREE LIES by Peter Graham and management.

So clearly it would seem the big "volume" in share churn these last few weeks were non-reporting insiders selling their newly purchased shares in the last massive company dilution - taking a 10 or 20% profit on these shares before these dodgy reports hit the market. TODAY.

Also notice that NO AUDIT STATEMENT has been provided. So there likely can be more lies and other problems in what's been released today. We understand battles with Hackett's continue to rage with Hackett's threatening to force the audit elsewhere. NO AUDIT IS A GIANT RED FLAG THAT THE END MAY BE NEAR!

STAY TUNED!

More analysis coming soon. . . . .

29 August 2009

ALLIED BRANDS MISSES ANNUAL REPORT DEADLINE AS DIRECTORS FIGHT WITH AUDITORS, EACH OTHER

Management battles are said to be underway at the Gold Coast offices of Allied Brands Ltd (ABQ) with the result that the company has missed its reporting deadline for the Annual results report.


Just a month ago the company promised results would be released by 25 August. The week ended with no such results being reported.

Auditor Hacketts company is being strongarmed to sign off on reports that many believe are dodgy, to say the least. The increased scrutiny by the ASX, ASIC, and other investigative bodies have the professionals scared about putting their signatures on these reports. Previous quarterly, half yearly, and annual reports have already been exposed to have statements with little veracity.

And one director who's also employed by Korda Mentha is increasingly concerned that his licence will be threatened by the process currently underway. Korda Mentha would have serious credibility issues if the ASX and ASIC, currently watching Allied Brands closely, begin to inspect the kind of reports that the company is hoping will stop the slide and once again cover up the real health of the company.


31 July 09 notice to market:



autopost 61.9.168.137

28 August 2009

ALLIED BRANDS PARTNER DUNKIN BRANDS ANTI-FRANCHISEE TACTICS ORDERED EXPOSED BY COURT



Dunkin Brands, partner with Allied Brands Ltd (ABQ) in the Australian operation of Baskin Robbins, has been ordered by American courts to disclose their alleged illegal tactics used to drive franchisees out of business and steal their locations for resale.



ALLIED BRANDS TACTICS LEARNED FROM AMERICAN PARTNERS EXPOSED HERE

A steady stream of franchisees
from Detroit to Brooklyn to Ohio have told similar tales of being pushed out by Dunkin' at fire-sale prices, many losing their life savings when they refused the Dunkin offer.

Similar stories have come from Australian Baskin Robbins franchisees who have similar problems with this rogue franchisor. On Ocober 4, 2007, Dunkin' Director of Operations Len Hohmann had warned fellow Dunkin' execs: "moving forward, please do not email... and let's communicate by phone." Similar instructions have been given by Allied Brands management to middle management employees, who are warned to avoid responding to any franchisee complaints via email, only by telephone.


To the writer who's expressed concern about their employment at an ABQ-associated company, please be assured. . . . .and thanks for the informations.




26 August 2009

ORGANISED SHARE CHURN OF ALLIED BRANDS FAILS AS INVESTORS SMELL A RAT

The two week share market blitz being investigated by both the ASX and ACCC has failed to move the shares as hoped by management.

With over 8 MILL SHARES traded in two weeks (1/3 the turnover for the year!) the stories in the Rivkin Reviews clearly were seen as false by the market. The Rivken Report is considered to be a "book for hire" by low-value share companies trying to save their companies.

All the while reputable franchisors like Retail Food Group (RFG) continued to power forward on the results of profitable franchisees, efficient and competent management, and good economic planning. Real investors continue to pile into this company, while the real investors buggered in their collapsed ABQ investments look for the exits in droves. Baskin Robbins, Cookieman, Kenny's Cardiology, Awesome Water, and now Villa and Hut franchisees all continue to express fear of the impending collapse of their franchisor.

ABQ middle management, fed up with director-level decisions that give them increasingly worthless shares while the underlying problems are unaddressed, continue to leave the firm only to be replaced with less experienced and less competent wankers.

All that's left this month is the annual report - so filled with shonky claims that only a day or two will go by before these shares resume their downward trek again. The only question for market watchers is how many shonky claims will be allowed in the report by auditor Hacketts? Are they willing to continue to put their reputation and licence at risk for ABQ directors?

24 August 2009

ALLIED BRANDS TARGETED AS "ROGUE FRANCHISE" BY NEW AUSTRALIAN LAW (FROM BLUE MAU MAU)

RAY BORRADALE BLUE MAU MAU - Franchising was up for heated discussion yet again in Australia's federal parliament last Monday night. The Minister for Small Business, Craig Emerson, was missing.

That in itself was not unusual but there to defend and deflect was Mark Dreyfus, the government’s member for Isaacs. The performance, or more accurately, the non-performance, of Emerson was always going to be difficult to defend and to his credit Dreyfus made some relevant points.

It is debatable whether the discussion of the Hon Don Randall’s motion held greater weight in its push to implement the recommendations from the 2008 Federal Inquiry into Australia’s booming scam franchising industry or whether the point was the failures of Minister Emerson. A full reading can be found on Hansard.

Don Randall, member for Canning, moved that the House:

condemns the Minister for Small Business for ignoring the calls of current and former franchisees, the Opposition and his own colleagues to urgently implement the recommendations'

Mark Dreyfus concedes:

Every member of this parliament would have received, I would be certain, complaints from people involved in franchising in their electorate offices and those complaints would possibly have been in respect of some very large franchise systems and possibly in respect of some quite small franchise systems.'

Dreyfus’ defence of government inaction can be summarised in a suggestion that because scam franchising has been rampant for decades [first reported in 1976] there is no great need for urgency and every government since should shoulder some responsibility. What the hell that has got to do with delivering or avoiding a solution I am yet to fathom.

Joanna Gash responded:

'I do not care who was in government. It is now the Labor government, so let us get on with fixing the problem. We are looking for leadership on this issue but all we are finding is silence from Minister Emerson. It is not only the opposition calling for urgent action; members on the government side are also callingfor action. Franchising transcends political boundaries.'

Bernie Ripoll chaired the original Federal Inquiry and while he defended the slow progress from the Minister’s office he stood behind the need for the reform that the Minister has ignored and questioned:

The committee was very conscious of the need to make good, sound, solid recommendations, because we all understood the need to get the right balance between regulation—and the cost of regulation—and allowing franchisees and franchisors to go about their own business, to follow the terms and agreements within their own contracts. We all support that but there is abuse in the sector by some and that needs to be dealt with.

Lets be fair here; Emerson cannot win no matter what he does. He is driven by ego and the influence of his mates at the Franchise Council of Australia. Both have been challenged. Emerson’s performance to date has been one of a child given the ultimate power to make a decision and he is enjoying that power. His frustration comes at two levels.

He is well aware that he is incapable of delivering a satisfactory solution to the problems facing franchising. Franchisees generally expect little from Emerson and he is well aware that once he finally tells the world of his momentous new action plan franchisees will scream long and loud. He will give franchisees crumbs and then the FCA will put on their show of outrage claiming he has gone too far.

Emerson is playing at minimising his fallout rather than to seriously address the damage facing the franchising industry and it appears he could not care less about ‘mum and dad’ investors.

Chalpat Sonti reporting for Fairfax this week:

'Dr Emerson has met with franchisor representative group the Franchise Council of Australia, but not with franchisees, in the wake of the report. That has led franchisees, who are not represented by a group of their own, to fear Dr Emerson will water down or discard…'

Australian franchisees are now looking to State representatives of the calibre of Tony Piccolo [South Australia] and David Gibson [Queensland] to ignite the franchising debate at State level. Perhaps State governments are needed to deliver quality in franchisee protection while Federal political point scoring delivers nothing.

Most in Australian politics seem to have forgotten this is about an environment that delivers protection for rogue franchisors who rip off the little folk and destroy generations of families. Franchising reform requires balance but that balance cannot continue to allow governments to ignore the abuses and the consequences of legislation and regulation that fails.

ALLIED BRANDS LTD (ABQ) BEWARE - YOU ARE ONE OF THE TARGETED ROGUES!

22 August 2009

ALLIED BRANDS PHONY SHARE RUNUP INVESTIGATED BY THE ASX - INSIDERS AT IT AGAIN?

The Australian Stock Exchange and ASIC has now an open investigation into the persons involved in the massive share price runup attempt by Allied Brands Ltd. (ABQ) the last few days. While the runup attempt has been unsuccessful, over 3 million shares have traded (the phrase "changed hands" may be incorrect) which is over 20% of the shares traded THIS YEAR.

Allied Brands has proffered two possible explanations so far to the market. A "positive" story about the known-dodgy Rivkin Report - a discredited journal mates use to promote their shares, even less respected since Rene Rivkin was jailed for fraud, and then died at his own hand. They also point to Retail Food Group's announced performance for the year and somehow think that investors can be tricked into believing that this will be the case when ABQ announces.

IT'S ALL BULLSHIT.

Even if Allied Brands meets their guidance, this will reflect a collapse in the primary business of Baskin Robbins and Cookie Man, both of which have seen a collapse in sales and exodus of failed franchisees. In order to HIDE this exodus, Allied Brands has taken over these failed locations and is running them (at a loss) themselves.

With the ease of "commingling" the performance figures with these failing brands along with the well-run operations of Awesome Water and Kenny's Card shops, ABQ believes they can "trick" the investors into accepting this failed performance.

This is typical Allied Brands hype. Numbers will be released with accolades by management shill Peter Graham, then as the analysts really delve into the details they will discover the dodgy figures, the shops the company can't onsell, the insider mates deals, and other shoddy reporting. And the shares will collapse even further.

The ASX has put the auditors on notice that their work is going to be subjected to high level of scrutiny this year due to the level of complaints against the company. Accountancy Hackett's company have been seen at the company's headquarters wearing a long face as they're pushed to keep this company afloat. Will Hackett's go along again with the suggestions?

The ASX is looking into where 3 million shares have appeared when the bulk of the company is held by management and "mates".

This is as stinky as the Australian Share Market gets. The ASX should be ashamed.

17 August 2009

LETTER FROM A GRATEFUL AUSSIE WHO GOT THE FACTS AND BOUGHT ANOTHER FRANCHISE

FROM A GRATEFUL READER -

"Because I was made redundant at my job earlier in the year, I had a good entitlement payout and thought a franchise type business was a good next step in my life. We are aware of several good products as consumers, and thought a Baskin Robbins Ice Creamery shop would be a fun atmosphere. We got in touch with an agent at Scan Business Brokers, who are apparently the representative of Baskin Robbins Ice Creamery and a company called Allied Brands.

The agent told a wonderful story about the brand history, the great product and the strong support system available to me. We decided on a likely location that is apparently going to be available soon, and began negotiating with them. The next day Scan called and said they could discount the shop over $80,000! They said the company was anxious to find a buyer for this great location so they could book the sale before the end of the year. This was already the first week of July however, so that made us suspicious. They also offered to give us a tax invoice for the full amount, which he said we could use with our financier and for the tax base. Alarm bells rang when we were told this.

They gave us a "Disclosure" document and other documents about what a great company this is. The "Disclosure" document is very long, filled with legal jargon, and didn't look particularly interesting to read.

My wife got on Google and started to look for information about Baskin Robbins and Allied Brands. We found Blue Mau Mau, and then your website, and we were shocked at the stories we were reading! While we know that things on the internet can be exaggerated, so we weren't sure that your stories are true. But it did get us to read the "Disclosure" document much more closely.

We noticed how many shops have opened and closed, some very quickly. This didn't seem right. We asked the Scan agent about it, and he said "many things in the disclosure are wrong". But the "Disclosure" was written by the company, isn't it?

We contacted our local ACCC office and they sent us some interesting information about franchising. We took their advice and contacted several of the shops owners listed in the "Disclosure". We only contacted shops that weren't for sale so that we could get a good picture. Some long owners, some short. They were very interesting conversations.

ALL advised against our investment in this company. ALL said they were making very little money despite their huge investment (compared to lots of other franchise businesses). ALL said they get NO help from the company. And ALL said their shops weren't worth anything like what they paid for them.

THANKS THANKS THANKS to the person writing this website. Without your suggestion we would have bought this franchise and probably already been angry like the other franchisees and former franchisees."

BOUGHT ANOTHER FRANCHISE
BRISBANE


11 August 2009

NOW JAPANESE FRANCHISEE COMPLAINTS PILE UP AGAINST BASKIN ROBBINS AND COOKIEMAN!


IS THERE ANY ETHNIC GROUP THAT ALLIED BRANDS (ABQ) AND 31 ICE WON'T TRY TO TAKE ADVANTAGES?

私は貴方の名前を事務所に電話を入れた時、従業員の方から聞きました。
今、オーストラリアのゴールド、コーストに住んでいます、
長い事 バスキンロビン31のお客でもあります。
        
オーストラリアのバスキンロビン会社についてですが、、
つい先日サンデーの値段が$5,10から$7,20に値上がりしました、
勿論 インフレーション、コストなどの諸事情はあるでしょうが、、
アイスクリームのボールが70グラムから115グラムとなって、みんなこのサイズを買っています、  
オーストラリアを除く他の国のバスキンロビンは70グラムのボールですが、、
  
初めて家族のためにサンデーを買い求めましたが、、230グラムのアイスクリームの上にさらにチョコレートなどがのっていて、、多すぎます、し。実に健康無視のものでした。
二回目の時に
アイスクリームのオーナーに尋ねたところ
サンデーの小さなボールはもうオーストラリアでは作ってないと、、
      
もうオーストラリアのバスキンロビンには行きません
なぜなら、お客さんを無視しなおかつ健康にもよくないので、、
      
日本ではこんなkとは無いと思いますが、。

Thanks to Mr. Sugiuchi for sharing his experience with Baskin 31 Robbins shop locating in Gold Coast, Australia

06 August 2009

RETAIL FOOD GROUP POWERS FORWARD - ALLIED BRANDS ILLEGAL ACTIVITIES CONTINUE (ASX NOTICE ATTACHED)

Congratulations to the Retail Food Group (RFG) for posting a 33% gain in profit on the back of "consistent and sustainable growth" while "making big strides in reducing debt". The stella performance of the franchisees in the RFG system are the key to franchising success.

One RFG franchisee has said "the company has strongly assisted franchisees with lower product costs and better marketing".

Compare that to the continued trash performance of Allied Brands Ltd. (ABQ) who today was sanctioned by the Australian Stock Exchange (ASX) for continued violations of ASX listing rules as well as Australian Corporate Law.


This is just one instance of the continued share price manipulation by director purchases being done at Allied Brands Ltd. In this case it involved share price propping by director Peter Elligett at a time when the share price was being hammered as the additional purchase plan was garnering widespread criticism. His 50,000 share, UNREPORTED MANAGEMENT PURCHASE represented almost 1/2 of the shares traded that day, at a time when ABQ was trying to look like a fair dinkum investment to their Gold Coast mates. And this won't be the last sanction - investigations are ongoing at the ASX, the ACCC, and the Department of Migration.

Allied Brands calls this Elligett illegal activity "an unfortunate anomoly". RFG refers to their performance as "enhancing our position as an innovative franchisor".

ABQ = FAILED FRANCHISEES, COLLAPSED SYSTEMS, ASX SANCTIONS
RFG = SUCCESSFUL HAPPY FRANCHISEES, CONTINUED GROWTH AND PROSPERITY

The choice is clear!

04 August 2009

호주에서 멍들고있는 배스킨라빈스



호주에서 스타벅스라는 메이져 브랜드가 좌초한 사건에 대해 다룬바가 있는데, 이번에는 세계적인 아이스크림 프랜차이즈의 대명사라 손꼽히는 배스킨라빈스의 멍들어가고있는 현실에 대해 한번 다루어볼까한다.

배스킨라빈스(Baskin Robbins) 는 전 세계에 무려 5천개 이상의 점포를 거느리고 있는 메이져 아이스크림 체인으로 특히, 미국을 제외한 각 국가별 매상에서 한국이 단연 1위를 차지할만큼 한국에서는 특별히 대단한 지위를 확보하고 있는 고급(?) 아이스크림 브랜드라 할 수 있다.


자료수집 차 검색기를 좀 돌려보니,
2002년 경에 한국에서의 연매출이 약 700억원이던 것이, 2004년 경에는 연매출 1100억원을 돌파하는 기염을 토한 것으로 보인다. 최근 데이터는 찾아볼 수 없지만, 2008년에 BR 코리아측의 배스킨라빈스 매출 및 던킨 도너츠 매출이 합계 3000억원을 넘었다고 하니...

크헉! 상상이상의 대단한 규모다!!!

배스킨라빈스 호주는?

배스킨롸빈스 써뤼원~

자, 이런 세계적인 아이스크림 브랜드인 배스킨라빈스의 호주에서의 현실은 어떠할까?


참고로, 이 글은 웹사이트 등에서 확보가능한 자료들에 근거한 내용이며, 데이터를 분석함에 있어서 주관적인 내용, 해석이 가해졌을 수 있으므로 이를 감안할 필요가 있다.

호주 배스킨라빈스 사업은
Allied Brands 라는 Queensland Gold Coast 에 위치한 마스터 프랜차이즈 업체가 점주들(franchisee) 을 모집하여 운영되는 전형적인 프랜차이즈 시스템(속칭 체인점 형식)을 띄고 있다.

특별히, Allied Brands 는 배스킨라빈스 이외에도
Cookie Man 이라는 커피/쿠키 전문점을 비롯해 선물가게 등의 여러 프랜차이즈 권한을 갖고있는 ASX 상장업체이다.

Allied Brands 의 가장 주력 프랜차이즈인 배스킨라빈스는 1991년 호주에 정식 입성하여, 2009년 현재
약 80여개의 매장이 운영 중에 있으며, 이들의 가맹안내문에 따르면, 최초 약 25만 달러 이상의 투자자금에 업장의 조건 등에 따라 추가 금액이 더 투자되어야 한다.

여기에 매출의 6% 에 달하는 로열티와 추가 4% 의 광고비 참여분 등의 기본 10% 의 커미션이 기본으로 붙는다. 물론, 아이스크림 납품 등에 따른 물품구입비는 별도!

문제는 이렇게 점주들이 적지않은 돈을 투입했었음이 분명함에도 불구하고, 80개의 매장 중 무려 40% 에 달하는
32개 배스킨라빈스 점포가 매물로 시장에 나와있다는 것은 상당히 안좋은 징조임이 분명하다.
비지니스 활황기에 단기수익을 노리고, 매물 거래가 일어난다면이야 브랜드 가치를 업은 exit plan 으로 인정할 수 있겠지만, 2009년 현재 상황은 전혀 그렇지가 못하다.

게다가, 마스터 프랜차이즈인 Allied Brands 란 상장회사의 기업가치의 바로미터로 나타나는
주가현황을 보면, 참담한 현실을 느낄 수 있다.

2009년 6월 12일 현재 주가 16센트이며, 시가총액은 약 1천7백만 달러에 불과하다.
이 금액은 Allied Brands 가 그동안 배스킨라빈스를 제외한 나머지 프랜차이즈 브랜드들을 인수하는데 들인 자금보다도 싼 금액이다. ^^
한국에서는 한해 매출만 천억원을 돌파하고 있는데, 호주의 경우, 마스터 프랜차이즈 기업의 시가총액이 170억원 수준...
마스터 프랜차이즈라는 업종의 특성상, Allied Brands 는 돈을 벌기 위해서는 신규 점포를 많이 깔아야하며, 기존 점포들의 매출증대를 통해 제품 공급비용의 마진 및 로열티 등을 벌어들여야 한다.

그 중, 초기 lump sum 수입을 벌어들이며 신규 제품 및 서비스 공급마진을 일정부분 고정시키는 차원에서 신규 점포(franchisee) 를 확보하는데 열을 올리는 것은 프랜차이즈 업종 전반에 있어서 쉽게 볼 수 있는 영업전략이다.

문제는....

일부 웹사이트 등을 통해 폭로되고 있는 배스킨라빈스 프랜차이즈를 활용한 호주 이민 프로그램을 통해 벌어지는 일련의 사건들이라 할 수 있다.
앞서도 간단하게 BR Korea 가 운영하는 한국에서의 배스킨라빈스의 매출규모나 사업현황이 얼마나 대단한지 말한바 있다.

그로인해 한국인들에게 배스킨라빈스라는 브랜드가 얼마나 매력적으로 보일지는 쉽게 짐작할 수 있는 내용이다. 이런 브랜드에 대한 맹신으로 인해 위와 같은 사업 이민의 덫에 걸린 피해자들이 나온 것으로 해석할 수 있다.

중요한 현실은 이러한 브랜드 매력도가 호주에서는 동일하게 먹혀들지 않는다는데 있다.
로케이션의 문제라고 볼 수도 있겠지만, 대체적으로 배스킨라빈스라는 글로벌 브랜드 자체의 매력도나 호감도가 이곳 호주에서는 그리 대단한 것이 아니며, 비교적 더운 날씨에도 불구하고 아이스크림 가게가 문전성시를 이룰 정도로 '아이스크림' 이 인기가 있는 것은 아니다.

로케이션 이야기가 나와서 말인데...
Brisbane 의 New Farm 에 위치한 배스킨라빈스 매장의 경우, 심한 날은 하루 매출이 80 달러에 불과하다고 한다.
아무리 그래도 하루 매출 80 달러는 너무 하잖아. -_-;;
더욱 큰 문제는 이러한 매장을 비자와 묶어서 수십만불에 한국사람에게 팔아먹었다는데 있다. 그것도 최고 경영자의 형제이자 이사란 작자가... -_-;;

위의 링크들에 의해 폭로되고 있는 내용들이 얼마나 정확한 내용인지는 확인이 필요하지만, 프랜차이즈 관련 뉴스, 정보 사이트로 유명한
Bluemaumau 에도 소개되고 있는 것으로보아 향후 어떤 형태로 문제가 불거지게 될 지 관심이 가게된다.

안전하다고 무작정 기댈수 없는 프랜차이즈 사업

최소한 호주에서는 "31가지 맛있는 맛의 세계를 선사하는 배스킨라빈스" 라는 간판 하나만 믿고 사업에 뛰어드는데는 상당한 문제가 있다.
프랜차이즈 사업에 뛰어드는 이유가 브랜드와 시스템이 제공하는 사업의 안정성과 상대적으로 예측가능한 수익/매출구조 때문 아닌가?
위의 몇가지 웹사이트 정보들을 긁어모아서 일반화하기에 무리가 있다할 수 있을지 모르지만, Allied Brands 라는 마스터 프랜차이즈의 기업가치가 표하는 바도 그러하며, 각종 암울한 지표들과 corporate governance 에 대한 불신들도 배스킨라빈스의 앞날에 심각한 먹구름을 깔고 있다. Criminals

실제, 배스킨라빈스 프랜차이즈 점포의 숫자는 성장단계에서 정체를 거쳐, 줄어드는 단계에 들어서고 있다. Peter Graham

메이져 브랜드의 프리미엄을 고려한다면 80개에 불과한 점포 수는 상당한 영업에로를 단적으로 보여주고 있다.
예를 들어, fresh juice 의 호주 로컬 브랜드라 할 수 있는
Boost Juice 의 경우, 2000년 사업시작에도 불구하고 이미 170개 이상의 프랜차이즈 매장을 확보하고 있다. (게다가 초기 투자금은 배스킨라빈스에 필적하거나 능가하는 수준!)

점포 사업주가 그 지역에 대한 소비자 성향이나, 소비자 계층 등에 대한 연구가 부족했을 수도 있고, 해당 로케이션 자체가 주차공간이나 주변 교통환경 등을 고려할 때 최적의 여건을 갖추고 있지 못해서 일수도 있다.

하지만, 마스터 프랜차이즈로서 비자를 빌미삼아 사업여건이 좋지않은 점포를 팔아치운다던지 하는 일련의 행위들은 호주에서의 배스킨라빈스의 어두운 앞날을 재촉할 뿐이라 생각된다.



덕분에 우리 가족들은 과감하게 배스킨라빈스를 버리고,
로얄 코펜하겜(Royal Copenhagen)Wendy's 에 정착하기로 했다.

"기업윤리에 깐깐하게 신경쓰는 아빠 덕분에 우리 아이들은 배스킨라빈스랑 본의아닌 결별을 하게 되어버렸네. ";

27 July 2009

ANOTHER WEEK WITH MORE SHARE PRICE BACKSTOPPING BY ALLIED BRANDS (ABQ) DIRECTOR!


In what's becoming a painfully obvious ploy, Allied Brands director Peter Graham (pictured here) has again shown the lengths that directors will go to give a misleading impression about the company's share price.


Trying to stem the crash below 13 cents, when no buyers for this collapsing company were evident, Graham waded into the market and bought a measly 4000 shares of ABQ. Price? About what he spends for a Tedder Street meal, $560. (He's a big eater). Word from GC elite is that even his mates aren't keen to keep Allied Brands afloat any longer, especially after the failed float of yet more shares. Graham continues to be shunned by his high-end mates who don't want his continual earbashing.


23 July 2009

WANT TERRIFIC INVESTOR PERFORMANCE? LOOK TO RFG! ABQ DYING MISERABLE PATHETIC DEATH WITH ACCC, ASIC, ASX ALL CONDUCTING INVESTIGATIONS!

Here's this year's chart showing the high-flying and well-managed company RETAIL FOOD GROUP LTD (RFG) (in red) compared to the collapsing, haemorrhage-money, greedy, shonky, stuffing-their-pockets management of ALLIED BRANDS LTD. (ABQ) They both started out in exactly the same place. And once again ABQ management failures have squandered investor money and dudded franchisees.

These two companies are almost identical in shop numbers and franchisees. ALLIED BRANDS has 3 1/2 times the high-paid senior management than does RETAIL FOOD GROUP. Is it no wonder Allied Brands is on life-support? RFG has NINE times the market capitalisation. Clearly they understand that "PROFITABLE FRANCHISEES MAKE A PROFITABLE FRANCHISOR". Something the short sighted Peter Graham and Lachlan Mcintosh don't seem to have a clue about.

Some at Allied have discussed selling off Allied in pieces, trying to get some liquidity. There have reportedly been more low-level staff abandoning ship in the last two weeks. And rumours are the Westpac has withdrawn any future franchisee financing due to the dodgy balance sheet at Allied Brands.

21 July 2009

ANOTHER DOWN DAY FOR ALLIED BRANDS

On huge volume, Allied Brands Ltd. (ABQ) saw the bulk of these shares traded DOWN again.

In an attempt to stem the perception of collapse, one sale was arranged to prop the price up at close of trading.

Franz Madlener is finding out what a long way down it is for an "Entrepreneur of the Year".

20 July 2009

베스킨라빈스 1초의 고백



Compare to lousy commercials run by Allied Brands (ABQ) in Australia! Koreans told Baskin Robbins Australia equal in success to Baskin Robbins in Korea. Big Lie!

17 July 2009

ANOTHER DOWN WEEK AS ALLIED BRANDS CONTINUES THE COLLAPSE

The only reason the share collapse isn't faster? There aren't any more suckers who haven't checked the net and discovered what a heartless disaster Allied Brands is!

OVER 3000 HITS ALREADY THE MONTH OF JULY!

Everyone else has done their dough!


13 July 2009

ALLIED BRANDS (ABQ) THE COLLAPSE CONTINUES

As Allied Brands Ltd (ABQ) shares continue their relentless collapse to near zero, colleagues of former director and ABQ shill Glenn Molloy have begun to question his relationship with this company.

Even more dramatic is the comparison with a similar company, Retail Food Group Ltd (RFG) in the chart at the right - - in the last year RFG is UP 20%, ABQ is DOWN 65%!

UPDATE: CALLS ARE FRANTICALLY BEING PLACED BY ABQ DIRECTORS TO THEIR MATES, FRANTICALLY TRYING TO PUSH THE PRICE UP TODAY. WE EXPECT AN IMMEDIATE UPTICK ON OPENING.

ALL FOR NAUGHT AS THE GRIM REAPER STANDS AT THE MERMAID BEACH DOOR!

10 July 2009

AS PREDICTED, INSIDER PROPS UP ALLIED BRANDS AS REAL SHAREHOLDERS SNUB PURCHASE

As advised by staff at Allied Brands Ltd., the first evidence of insiders pushing more cash into Allied Brands is starting to make its way to the Australian Stock Exchange.


This is the same Director who signed the statements claiming what a "great success" this additional share float had been! The same director that has led this company into near collapse twice before only to get bailed out by others (and working feverishly on #3). The same Peter Graham who has seen his ownership decline from 100% to the now pathetic 11%, and having become just another aging business has-been laughingstock in the Gold Coast.

This ASX statement doesn't include the current "insider" shares that aren't required to report their cash input into ABQ (like Raymond Beath and Glenn Molloy, both directors of PPK Group). Beath also acts as "investment adviser" with Beath Investments and perhaps clients of his Holden & Bolster Avenir accountancy.

Meanwhile, continued downward market pressure is going to shortly cancel hundreds of thousands in options awarded by Directors to themselves - options that are worthless due to the continuing non-performance and cash haemorrhage being seen at Allied Brands.

06 July 2009

INSIDERS PLUG MONEY HOLES IN ALLIED BRANDS CASH DRAIN

As predicted last week, the failure of the "special offer" to current shareholders of Allied Brands Ltd (ABQ) failed to garner anything close to the funds necessary to pay for the debt-heavy Villa & Hut. Most of the funds they were trying to raise in this "deal" were earmarked to plug the cash hole in the Allied Brands balance sheet, as well as throw non-performing CEO Shane Radbone a bone. Insiders claim Radbone is mostly sidelined but directors fear another major shorttime executive leaving abruptly would send the wrong (but honest) signal to the Australian Stock Exchange.

So the "mates" have stepped up to plug the cash hole. The 3B statement filed Friday shows the ratbag of the week as Ray Beath, (pictured above, left), a director at PPK Group which also was suckered into doing its dough in this failing company. Along with Beath, PPK Group director Glenn Molloy is implicated in this additional cash injection. Molloy was an ABQ director and was removed by liquidator Korda Mentha executive Lachlan McIntosh when he assumed control of the company during its last foray near bankruptcy.

Molloy was apparently instrumental in talking the rest of PPK Group directors into this "strategic investment" - I guess their strategy is to throw their share holder money down the dunny! Wonder how he explained his ejection from the Allied Brands board?

It is unclear who's money Ray Beath has now funneled into Allied Brands from the "Beath Investment" company. Perhaps it's client money from Holden & Bolster Avenir, an accountancy he runs in Sydney with some very surprised partners today. Or perhaps it's Chinese money from his financial ties to the Australia China Chamber of Commerce in New South Wales.

We look forward to additional information into this transaction.


30 June 2009

ABQ POSTS "RESULTS OF MEETING" - MARKET DRIVES SHARES EVEN LOWER!

Results of the "Extra Ordinary General Meeting" were sent to the Australian Stock Exchange this afternoon by Allied Brands Ltd. (ABQ).

With the majority of the company held by insiders, the results of course were never in doubt - despite a massive shareholder vote against the "mate's loan" for non-performing CEO Shane Radbone.

Market reaction? Shares have now been driven below the 15 cent "sucker's price" - for those with more money than brains.

The market has spoken, it's all downhill from here.

29 June 2009

PANIC GRIPS SEABEACH, LET THE BACKSTABBING BEGIN!

In a surreptitious email this morning, we were advised that management is in a scrum trying to figure out how to avoid their company looking like this picture.

Even middle management is panic stricken, with a phone call this morning with migration investigators who have demanded more information from Allied Brands (ABQ) regarding visa sales to Koreans with bad Baskin Robbins locations. There are serious charges being reviewed and still these managers are too scared to pass the information to Shane Radbone - who spends more time lining up speaking engagements instead of dealing with the dudded investor community.

These documents reveal the tragedy that has been caused to several Korean families who were told the Baskin Robbins company in Korea was one of the Allied Brands company owners, and guarantee their investment in Australia.



25 June 2009

NEW SHARE OFFER COLLAPSING, PANIC SWEEPS GOLD COAST OFFICES OF ALLIED BRANDS


We were tipped about the frantic meetings, panicked looks, and shouted phone calls that have occurred this week as Allied Brands (ABQ) management, stunned that their "share offer" to existing share holders has collapsed.

It is reported that of the thousands of Allied Brands shareholders, literally only a handful have responded to the share offer - clearly people suckered once into their purchase of this company's shares are loathe to do any more of their dough. In the letter released to the Australian Stock Exchange (ASX) yesterday, Allied is now pleading with shareholders to take up more of these share. A now impossible task without "mate's money" being committed.

As evidence of the panicked state of affairs, the letter given to the ASX is addressed to "A B Sample", living on "123 Sample Street", in "Sampletown NSW". Apparently so panicked is management and staff that even simple letters aren't being checked! More embarrassment to management!

But then again, continual mistakes are commonplace at this Mickey Mouse organisation. Perhaps the reason the sum of the parts (Baskin Robins, Cookie Man, Awesome Water, Kenny's Cardiology, and now Villa & Hut) are much less than what was paid. Tens of millions in shareholder value is missing.

Allied Brands has assumed millions in debt from Villa & Hut, paid-off the founder, sold "guaranteed" shares to new part time management, and earmarked almost a $Million for the current non-performing CEO, Shane Radbone. Investors and local Gold Coast media are now concerned that without this influx of cash, Allied Brands Ltd. will quickly be seen as "Trading While Insolvent", with their primary cash producing brands in their dead season. No one buying ice cream or biscuits for Christmas in the dead of winter.

With the announcement by the ASX yesterday that another Gold Coast fraudster Eddie Groves has had his personal funds frozen by the ASIC, a chill is being felt at by the directors and management at Allied Brands Ltd.

23 June 2009

ALLIED HIRES MORE EXECUTIVES AS PAYOFF FOR SHARE PURCHASE - WHEN WILL THE BIG SALARIES STOP?

In an announcement to the ASX yesterday, Allied Brands Ltd (ABQ) has announced that two more executives have been hired. These two include

Tom Krulis: Formerly head vacuum salesman at Godfrey's, the new VC owners quickly lost faith in this executive who now has a ceremonial role. It's clear that experience with this firm, along with his previous job as a solicitor, will translate well with the "sucky" environment at Allied Brands. With almost 50% of the Godfrey's chain disgruntled franchisees, Krulis experience at franchisee abuse should go down well with the current group of franchise-killing executives.

Barbara O'Brien: Got to the top spot at Breville thanks to her close association with the founder (she's the daughter). We all know about Breville - an internet search for "Breville & Junk" tells you all you need to know about this Chinese-made stuff, where Aussie jobs were exported to the people's republic.

Of note is that both of these companies were sold out by their Australian owners, and massive numbers of Aussie jobs were exported to China in the process. Now they've joined Allied Brands, who is busy killing more Australian jobs by their philosophy of "screw the franchisees, all the money is for us".

Funnily enough, their jobs at Allied Brands clearly overlap responsibilities of the current crop of overpaid & failing executives. So Allied Brand's board philosophy is now revealed -- when the current executives can't do their jobs, let's hire more overpaid executives without sacking the failures!

No wonder Allied Brands is bleeding cash and the last half yearly report showed salaries and executive perks skyrocketing!

However the key to this absurd action comes in the next statement from the ABQ announcement --- "Both Barbara and Tom have personally invested in the group by participating in the recently announced sophisticated investor placement". So unlike the rest of the "unsophisticated" mom & pop investors who have bought into Allied Brands and seen their share price collapse, these "investors" have been guaranteed their so-called investment by the handing of cash over by the company to them as "executives"! What a scam!

This along with the sweetheart loan provided by Allied Brands to that other non-performing executive Shane Radbone show the rest of the market how much cash is being paid out just to keep this sinking ship afloat.

Sources internally indicate that another shakeup is likely to begin soon, with the accounting staff tired of their instructions to abuse franchisees and keep the money coming in. Aware that many of these franchisees (both Baskin Robbins and Cookieman) have seen their sales collapse their businesses into trading-while-insolvent territory, the daily ritual of arm twisting by this junior staff has morale at an alltime low.

20 June 2009

ALLIED BRANDS EMPLOYEE WARNING

A general warning to workers at Allied Brands Ltd (ABQ) and sub-companies.

A REPORT HAS BEEN RECEIVED THAT ALLIED BRANDS HAS NOW HIRE A COMPUTER EXPERT TO LOOK THRU COMPUTER RECORDS FOR WRITERS TO THIS INFORMATION CENTRE. THIS INCLUDES ALL SUB COMPANIES INCLUDING COOKIE MAN AND AWESOME WATER.

YOU SHOULD TAKE CARE TO SAFEGUARD YOUR MESSAGES TO US SO THAT YOU DON'T GET UNNECESSARY TROULBLES FROM THE COMPANY.


19 June 2009

COOKIEMAN STAFF SHOCKED AT BASKIN ROBBINS PROBLEMS, GROW CONCERNED FOR THEIR FUTURE

Cookieman employees have written to us advising that there was a bushfire of concern yesterday, after employees first got wind of the widespread problems with the Baskin Robbins franchisees.

Most were unaware directly of the problems at parent Allied Brands Ltd., (ABQ) although they have provided more evidence of the cash shortage being experienced by Allied Brands. Yesterday, after a tip from one of the Allied Brands employees at Surfers, office and management staff at Cookieman headquarters near Sydney read with horror the stories of abuse of the Koreans, as well as the continued cash drain for which Allied Brands is attempting to raise additional cash under the guise of purchasing Villa & Hut. Some staff called key franchisees with Cookieman to advise them of the information, although many have already been advised of the issues. Stories from the several locations on the internet were printed out for other staff and circulated in the office.

More information coming shortly. . . . .

16 June 2009

ALLIED BRANDS KOREAN WOES INCREASE IN COMMUNITY REPORT

The discontent in the Korean community with dud Baskin Robbins locations has been previously reported HERE.

A new article has been sent to us detailing the hardship many of these Koreans have endured at the hands of Allied Brands Ltd. (ABQ) management. This scheme has fouled many innocent Koreans and is evidence of the legal and moral morass Allied Brands has become.

Their plight is further detailed here. Important for Korean Peoples to read!



15 June 2009

AWESOME WATER BOYS ENGAGE LEGAL REPRESENTATION TO GET $3.6MILL

The great thing about our small country is that people can't help but spread the goss.

A Brisbane-area contact over the weekend let slip "Matt and Drew Edwards who sold Awesome Water to Allied Brands are very upset that they got screwed over and legal action is inevitable. They've engaged legal counsel to go after the $millions$ they were shortchanged by ABQ management with the "dud" shares. Apparently they have a recorded statement from the MD saying "at the rate we're growing you'll be getting shares worth $2".

Maybe it was supposed to be .02cents! That's where the shares are heading!


In any event, this is about to spill leaving Allied with little way to run this company on their own. They can't even run an ice cream shoppe!

ABQ SHARE PRICE PLUMMET CONTINUES THIS MORNING.

ALLIED BRANDS LTD (ABQ) price continues to plummet this morning.

The system shows a massive number of "sell" orders in the queue - well over 1 million shares are hoping vainly for an "uptick" at which they can unload this dog on someone else.



ABQ SHARES CONTINUE TO TANK AS REALISATION OF THEIR FINANCIAL CONDITION BECOMES CLEAR

As the new week starts, Allied Brands Ltd. (ABQ) shares continue their downward slide to oblivion.

One share holder wrote this past weekend "what good is all this information for those who have already seen their investments collapse"? Hopefully it will expose these dodgy directors and prevent them from using dishonest company tactics to exploit other franchisees and share investors.

We're also advised that the ASX has placed Allied Brands Ltd. on a watch list. Apparently standing by, watching investors money slip away.

12 June 2009

AUSTRALIA STOCK MARKET SHOWS NO ONE INTERESTED IN ALLIED BRANDS ABQ SHARES ANYMORE



ONE WEEK HAS ELAPSED.

NOT ONE ALLIED BRANDS LTD (ABQ) SHARE TRADED ON THE ASX BY AUSTRALIAN INVESTORS (AKA SUCKERS).

MAYBE INVESTORS HAVE TIRED OF THE CONTINUED FALSE PROMISES FROM ALLIED BRANDS MANAGEMENT?

OR MAYBE INVESTORS ARE NOW ANGRY THAT MORE SHARES ARE BEING DIVERTED TO CEO SHANE RADBONE AFTER SUCH BAD COMPANY PERFORMANCE!

10 June 2009

WHEN IS AN "INVITATION" A BAD THING?

Title of shareholder document sent to current share market LOSERS.

It would be more effective if it said "Invitation to Get Swine Flu", or "Invitation to Flush your Dough down the Dunny".

Judging from shareholder comments received to date, all have been STUNNED to discover the majority of these funds are to be used to prop up rapidly declining cash reserves, and a "mate's loan" to CEO Shane Radbone. And even more stunned that they aren't being told the full story about the massive debt carried by Villa & Hut!

05 June 2009

"VILLA & HUT" CLONE "SAMSARA" FAILS - HUGE LOSSES, SCREWED FRANCHISEES

Villa & Hut competitor Samsara, a Gold Coast-based coffee shop and Indonesian homewares junk importer, has collapsed leaving very angry franchisees and huge debts.

THE ANNOUNCEMENT on the failure notes that "While the Samsara model includes Asian cafes, it typically relies on the importation of exotic Asian furniture and gifts from the ‘cheap and nasty' to unique beauty produced by masterful craftsmen sitting on dirt floors in third world countries."

SOUNDS EXACTLY LIKE VILLA & HUT!

Peter "Pinnochio" Graham (pictured above) has said that Villa & Hut would make $1.5million in profit the first year - so why would the founders sell out to Allied Brands for $1million? Normal business valuations would indicate Villa & Hut should sell for $6million to $7million. The whole deal smells dodgy, and Samsara portends the future for Villa & Hut.

These kinds of businesses are among the first to go when discretionary income is no longer available to their customers. Funny, but instead of overpriced coffees and junky Balinese furniture, people prefer to PAY THEIR RENT!

Founders are being investigated for "Trading While Insolvent". The aggressive investigation by the Rudd Government of franchisor companies "trading while insolvent" has likely put a chill thru the Allied Brands offices. These clever directors have given each general manager "full responsibility" for each of their brands. When the crash comes, they'll find that the fine print of their contracts makes THEM responsible for any ASIC issues, not the board.

Allied Brands Ltd. (ABQ) reported cash on hand in June of 08 of $4.2million, by December 31 this had over halved to $1.9million. Even more misleading however is their claim to have $3.4million in "assets held for sale" - in reality both new and repossessed shops, Baskin Robbins, CookieMan, Kenny's Cardiology, that are grossly overvalued and a huge cash drain on the company. ALL OF THEM are reported to be showing operational losses, with rents, employees, utilities, and other costs a giant cash vacuum on the Allied Brands balance sheet. And the shortage of product for no apparent reason can only be cash-flow related.

As their primary cash cows CookieMan and Baskin Robbins are now in their slow winter seasons, it's no wonder they're trying to raise more capital under the guise of their Villa & Hut acquisition. It would appear that Allied Brands could easily be out of cash by the end of the financial year without this emergency capital raising.

03 June 2009

MAJOR FINANCIAL ADVISOR MDS AGREES - ALLIED BRANDS (ABQ) DUD INVESTMENT

Leading investment advisor MDS FINANCIAL GROUP has issued their guidance on the Allied Brands Ltd (ABQ) "Share Purchase Plan". Under this plan, most of the money is earmarked NOT for the rumoured distress-purchase of Villa & Hut, but instead they're shoring up Allied Brands quickly deteriorating cash position and providing a "mate's loan" of $750,000 at abusively favourable terms to non-performing CEO Shane Radbone.

Radbone is required to stump up not one dollar to purchase these shares, with other terms unrevealed by management.

As much of the Global Financial Crisis has been caused by public company directors and management "looting" the company to fill their own pockets, apparently Allied Brands hasn't learned the lesson of these shareholder issues. And in most cases these were public companies that justified their "looting" by claiming shareholders had seen increases in their investments. ABQ has shown no such increases, but just a slow, steady slide in share price alongside their declining cash balance.

MDS confirms Allied Brand's liquidity and company stability "poor". It also notes that it devalues the current 100 million+ shares by 17.5%. This after the company has worked hard to devalue the shares over the last two years. It's the ultimate in company greed and shareholder stupidity - get the existing suckers (sorry, INVESTORS) to stump up more money.

And franchisees have by far the largest stake in this company, a stake secured only by the fair and equitable operations of the company. Without franchisees, Allied Brands ceases to exist. And as franchisees continue to fail and ABQ either closes these shops or operates these loss-makers themselves (something they have proven time and time again they don't know how to do), the company moves closer to the brink of failure. In Brisbane? Look at the big mess the company has on its hands at New Farm!

The MDS report is HERE.